The development of traditional cross-border logistics models lags behind the pace of cross-border e-commerce. With the explosive development of overseas warehouse construction after 2015, the existence of cross-border e-commerce overseas warehousing construction has gradually become prominent.
First, cross-border e-commerce overseas warehousing construction has high capital requirements for enterprises, including warehousing costs, automated machinery and equipment costs, advanced warehouse management systems and order distribution system costs, manual warehouse construction costs and manual operation costs. For enterprises, these costs will be difficult to complete the task of overseas warehousing construction without strong comprehensive strength and sufficient financial support.
Secondly, the lack of professional talents in the construction and operation of cross-border e-commerce overseas warehousing is a prominent problem. At present, the technical level of overseas warehouses in my country is low, and many enterprises are still using traditional procurement management systems, which are slow in processing speed and prone to manual data errors and logistics information errors, leading to customer complaints, which in turn affects the reputation and interests of enterprises.
In addition, the problem of high inventory pressure in overseas warehousing construction also needs to be paid attention to. Overseas warehousing is not suitable for all commodities. Most overseas warehouses make profits from the high-speed circulation of commodities. However, if there are too many large commodities with slow sales or commodities in the off-season, it will greatly increase inventory pressure and even cause warehouse explosion, causing serious losses to enterprises.
At the same time, the lack of customer service level in the construction of overseas warehousing for cross-border e-commerce is also a common problem. According to relevant statistics, about 25% of customers complain that overseas warehouses have missed or wrong shipments of goods, which reduces customer satisfaction. The competition of overseas warehouses is also reflected in the competition of service quality. However, at present, due to the early stage of development of overseas warehousing construction, it is difficult to guarantee a high service quality, which also restricts the development of enterprises.
In addition, the problem of overseas warehousing construction for cross-border e-commerce also involves the imperfect legal supervision mechanism of cross-border logistics policies. In recent years, the government has introduced some policies on cross-border e-commerce, but due to the short construction time of overseas warehousing for cross-border e-commerce and the immature development of various aspects, it still faces many legal obstacles.
Taking Russian overseas warehouses as an example, many companies have chosen the “gray customs clearance” method by taking advantage of legal loopholes to avoid the fees they need to pay. However, this practice is likely to be discovered by the Russian procuratorate and customs inspection, which will result in fines and legal liability. This legal risk brings great uncertainty to enterprises and restricts the development of overseas warehousing construction for cross-border e-commerce.
In summary, cross-border e-commerce overseas warehousing construction faces a series of problems, including high costs for enterprises, lack of professional personnel in operation, heavy inventory pressure, insufficient customer service level, and imperfect cross-border logistics policy and legal supervision mechanism. The existence of these problems has brought many challenges to the normal operation and development of enterprises.
In order to solve the problem of overseas warehousing construction for cross-border e-commerce, a series of effective measures need to be taken. First, enterprises should strengthen capital management, rationally plan capital operation, and ensure that overseas warehousing construction can be fully supported by funds. Secondly, strengthen talent training and introduction, improve the technical level and management level of overseas warehousing construction, and ensure efficient and accurate operation. At the same time, pay attention to product selection and inventory management, reasonably evaluate the sales speed and market demand of products, and avoid pressure and losses caused by excessive inventory.
Enterprises should attach importance to customer service quality, strengthen after-sales service, and improve customer satisfaction. Through a perfect after-sales service system and customer complaint handling mechanism, timely solve customer problems, improve service quality, and actively learn from advanced overseas warehousing construction experience to continuously improve service levels. At the same time, the government and relevant departments should strengthen policy support and supervision for overseas warehousing construction of cross-border e-commerce, establish a sound legal and regulatory system, strengthen the standardization and supervision of overseas warehousing construction, and provide enterprises with a stable and reliable development environment.
In addition, strengthening international cooperation and exchanges is also an important way to solve the problem of overseas warehousing construction of cross-border e-commerce. Through cooperation and exchanges with cross-border e-commerce enterprises and related institutions in other countries and regions, sharing experience and technology, and carrying out cooperative projects, the development and innovation of the industry can be promoted.
In short, solving the problem of overseas warehousing construction of cross-border e-commerce requires the joint efforts of enterprises, governments and relevant departments. By strengthening fund management, talent training, product selection and inventory management, improving customer service quality, and government policy support and supervision, these problems can be gradually improved and solved, and the healthy development of overseas warehousing construction of cross-border e-commerce can be promoted. Only by establishing a good external environment and internal operating mechanism can the sustainable development and competitive advantage of enterprises be achieved.