Recently, Meikeduo’s local stores have attracted widespread attention, especially when it is difficult to enter the official warehouse, a large number of sellers have begun to focus on Meikeduo’s local stores. This has triggered discussions on the differences between local stores and cross-border stores. In this article, we will compare and analyze Meikeduo’s local stores and cross-border stores from the aspects of store backend, delivery method, traffic structure, advertising structure, tax structure, warehousing size, collection cycle, cost investment and growth space.
1. Comparison of store backend interface and various sections.
In the store backend interface, there is a clear difference between local stores and cross-border stores. The backend of local stores has only one sales window, while cross-border stores can sell on multiple sites, including self-delivery and FULL mode. In addition, the store types of local stores and cross-border stores can also be distinguished through some interfaces, such as [Environment]-[My Data], [My Resume]-[My Data] and [Settings]-[My Details], etc. The store type can be identified by the displayed company name or personal information.
2. Comparison of delivery methods.
There are differences in the delivery methods of local stores and cross-border stores. Due to the large inclination of traffic, local stores require a higher delivery time, so they cannot ship from China. Cross-border stores are more likely to ship from China to Mexico.
3. Traffic structure comparison.
Regarding the traffic structure, local stores are relatively better. By searching for keywords, it can be found that the links of local sellers are more advanced in the search results and the number is also larger. The advertisements of local stores are also more domineering, and can be displayed in multiple advertising positions and participate in various promotional activities. The traffic ratio is roughly divided into local enterprise stores + FULL> local enterprise stores + one-piece delivery> cross-border stores + FULL> local personal stores> cross-border stores self-delivery.
4. Advertising structure comparison.
In terms of advertising structure, the advertising types of cross-border stores are relatively simple, including automatic advertising and custom advertising. In addition to automatic and custom advertising, local stores also have Mercado Shop advertising, which is more powerful and has a more colorful interface, which is very important for attracting traffic.
5. Tax structure comparison.
In terms of taxation, there are also differences between local stores and cross-border stores. Cross-border stores need to consider tax compliance issues such as RFC, while local stores need to register a Mexican company, which requires higher initial investment in opening a store and expenses such as bookkeeping and tax filing.
6. Comparison of warehouse size.
Local stores and cross-border stores also differ in warehouse size. The Mexican FULL warehouse of local stores has higher restrictions on product size, while the restrictions of cross-border stores are lower.
7. Comparison of payment cycle.
The payment cycle is a common concern of sellers. Cross-border stores pay back once a week, while local stores pay back relatively quickly, with a minimum payment amount of US$500 per transaction.
8. Comparison of cost investment
Local stores have higher initial investment in opening a store, and need to register a company, apply for a tax number, etc., which is suitable for experienced sellers. The entry threshold of cross-border stores is lower, which is more friendly to novices.
9. Comparison of growth space.
Regarding growth space, local stores have relatively more potential because buyers have more trust in local sellers and have a better traffic ratio. However, each seller has different operating capabilities and financial reserves, so there is no fixed standard answer.
Conclusion: Meikeduo’s local stores and cross-border stores differ in many aspects, including store background, delivery methods, traffic structure, advertising structure, tax structure, warehouse size, payment cycle, cost investment, and growth space. Each store type has its own advantages and limitations, and sellers need to make choices based on their own circumstances. Whether choosing a local store or a cross-border store, you need to have a deep understanding of the market and formulate a suitable business strategy to achieve good results.