In today’s digital age, more and more people are eager to become independent station entrepreneurs, and the cross-border e-commerce platform Shopify is becoming the first choice for many novices. However, as a novice, you may be confused about what funds you need to prepare and how much start-up capital you need to start your own independent station. In this article, we will discuss in detail the funds required to invest in a cross-border e-commerce Shopify independent station.
1. Shopify rent.
No matter which business plan you choose, Shopify, as an independent station platform, needs to pay rent. This includes monthly fees, transaction fees, and collection fees. Shopify’s rent plans range from $29, $79, and $299, and the rent is paid according to the selected service level. For novice merchants, it is recommended to choose the $29 plan in the early stage.
2. Website domain name.
Since Shopify is a self-service website building platform, you need to have an independent domain name to access your independent station normally. Generally speaking, the annual fee for a more common domain name is around $10. However, if you plan to focus on the independent station business and pursue a higher-end domain name, the corresponding fees will be relatively high.
3. Traffic operation costs.
In fact, this part of the cost can be said to be free. With the help of social media platforms such as TikTok, you can use free traffic to acquire users. However, free traffic acquisition requires a lot of effort and time. If you are willing to obtain traffic through paid means, you can also consider using TikTok’s advertising function. However, investing in paid traffic requires a certain amount of funds and advertising experience.
4. The cost of registering a company.
When applying for a Shopify payment account, you usually need to submit a business license. Therefore, for merchants without a business license, it is necessary to register a company and obtain a business license. You can choose to find someone to register on your behalf, which usually costs a few hundred yuan. However, if you register yourself, you can save a certain amount of money.
5. Basic mobile phone costs.
No matter which independent station model you choose, as a traffic access platform, you need to use social media platforms to attract traffic. Generally speaking, buying a second-hand Apple 7 phone is enough to meet the needs, and the price may be around six or seven hundred yuan. In addition, you need to pay two or three hundred yuan in network fees every month.
After understanding the above funds required to invest in a cross-border e-commerce Shopify independent station, you can make a reasonable capital budget according to your own situation. When investing in a cross-border e-commerce Shopify independent station, other factors need to be considered, such as product procurement, marketing promotion, customer service, etc. Make sure to reserve sufficient funds during the startup phase to cope with unforeseen expenses, such as marketing expenses and product testing.
The most important thing is not to only focus on the amount of funds invested in the cross-border e-commerce Shopify independent station, but also pay attention to everyone’s professional knowledge and experience in the independent station business. In the process of entrepreneurship, continuous learning, adjustment and improvement are the key factors for success. I hope that this funding guide can provide some inspiration and help for those novices who intend to invest in cross-border e-commerce Shopify independent stations. I wish you all great success on the road to independent station entrepreneurship!