In recent years, Wish has been adhering to the mission of providing high-quality user experience and high-quality products, and has continuously improved its service strategy for this purpose. While creating a good experience for users, the platform has also launched a “cancellation penalty policy” to protect the rights and interests of sellers. This article will explore in depth the impact of this policy on the cancellation of orders by Wish sellers in new stores.
1. The impact of Wish sellers’ active refunds.
1. The Wish platform has set up a mechanism for sellers to prevent fraudulent users. Sellers should ensure that orders are fulfilled on time. If orders are canceled or refunded before confirmation of fulfillment, they will face a fine of $2 for each illegal order. The implementation of this policy urges sellers to handle orders more carefully to maintain the integrity of transactions.
2. Analysis of refund reasons.
1. Within 5 days after the order is generated, if the seller does not fill in the logistics order number, the buyer applies for a refund. This situation is often caused by the buyer’s mistaken order. The buyer usually submits the problem to customer service, which will then be forwarded to the seller for resolution. After the customer service transfers the problem, the seller can take measures according to the customer’s requirements or directly request support from the platform. If the seller does not ship the goods, the platform will take the initiative to refund.
2. Within 5 days after the order is generated, if the logistics order number has been filled in but the logistics information has not been uploaded, the customer service will still transfer the problem to the seller for processing. After the seller finds the freight forwarder and prevents the delivery of the goods, if the situation permits, he can reply that the order has been shipped but cannot be changed. In this case, Wish customer service will not directly refund.
3. 5 days after the order is generated, if the logistics order number is not filled in, the platform will regard it as unable to fulfill the order, and the seller is at risk of being closed. If the logistics order number is filled in but the delivery limit time has not been reached, Wish customer service will refuse to refund regardless of the seller’s reason.
4. The situation where the logistics order number has been filled in but not online is prohibited by the platform. The buyer applies for a refund, and the customer service agrees and transfers the refund responsibility to the seller. This highlights the importance of timely delivery.
5. If the delivery limit time of each country is exceeded 5 days after the order is generated, the platform will determine that the seller has violated the rules. If the buyer’s refund application is not received, Wish customer service will proactively ask the buyer whether he has received the product and whether a refund is required. After the time limit, the buyer may apply for a refund on his own, and the seller will bear the responsibility.
In summary, sellers who want to operate on the Wish platform need to have a full understanding of the new store’s refund policy. When buyers request a refund, most merchants will agree to a refund to maintain user satisfaction. Therefore, sellers who want to join Wish must be mentally prepared in advance and take into account both user experience and store operations. In today’s highly competitive e-commerce market, balancing user expectations and seller operations has become the key. The implementation of the Wish seller proactive refund policy is precisely to encourage sellers to follow the principle of integrity while maintaining user satisfaction. By deeply understanding the reasons and solutions for refunds, sellers will be more confident in creating a successful and sustainable business structure on the Wish platform.