Cdiscount, a French e-commerce platform, is a multi-category online shopping platform that covers more than 40 main categories and more than 2,000 sub-categories. The platform has more than 40 million active product listings, but not all categories can achieve the same sales results. According to market research, Cdiscount’s best-selling categories mainly include computers, cameras, mobile phones and audio-visual equipment; home appliances, furniture and household items; fashion, beauty, baby products and jewelry; musical instruments, pet products and luggage; as well as DVDs, Blu-ray discs, data and music.
Among these categories, high-tech electronic products and IT equipment are particularly popular, accounting for 28.5% of the total sales on the Cdiscount platform. This means that high-tech products and computer products are the best-selling products on the Cdiscount platform. In addition, according to last year’s sales data, 41% of home appliance product transactions in the French e-commerce field were completed on the French e-commerce platform cdiscount.
For sellers on Cdiscount, these data provide valuable reference information. Whether you are an old seller or a new seller, you can refer to the above data when selecting products and focus on high-selling categories. Doing so will help increase product exposure and sales opportunities. I believe that every seller who wants to enter this platform hopes that he can make a more appropriate judgment in product selection so that the store can have a good performance in the later sales process.
In the categories of computers, cameras, mobile phones and audio-visual equipment, the competition on the Cdiscount platform is relatively fierce. Therefore, sellers need to stand out by providing competitive prices, high-quality products and good customer service. In addition, for the categories of home appliances, furniture and household goods, the Cdiscount platform has a clear market advantage, so sellers are expected to perform better in these categories.
In order to succeed on the Cdiscount platform, in addition to choosing marketable categories, sellers should also understand the rules and requirements of the platform and establish a good reputation and brand image. In addition, by taking advantage of the marketing tools and promotions provided by the platform, sellers can increase product exposure and attract more potential buyers.
In summary, Cdiscount is one of the most important e-commerce platforms in France, with a wide range of products and a large user base. By understanding the best-selling categories on the platform and adopting corresponding marketing strategies, sellers can expect to succeed on Cdiscount. However, success requires sellers to have competitive products, high-quality services and compliant operations. At the same time, cooperating with the Cdiscount platform and complying with its rules and requirements are also the key to achieving good sales results.