Wish Merchant Platform is a global e-commerce platform that provides sellers with the opportunity to sell products. It has more than 100 million users, providing sellers with the opportunity to expand their business. By selling products on the Wish platform, sellers can reach potential buyers worldwide and increase sales. If you want to open a store on the Wish platform, you first need to have a certain understanding of the platform. Today we are going to talk about what are the characteristics of registering a Wish store?
The main characteristics of registering a Wish store are as follows:
1. Low cost.
The cost of selling products on the Wish merchant platform is relatively low, which means that sellers can get more profits at a lower cost.
2. Global market.
The Wish merchant platform has more than 100 million users worldwide, so sellers can promote their products to the global market and reach a wider audience.
3. Simple registration.
The Wish merchant platform provides a simple registration process, and sellers only need to fill in the necessary information to complete the registration.
5. Convenient management.
The Wish merchant platform provides an easy-to-navigate dashboard, where sellers can easily manage their stores and view sales and inventory at any time.
6. Product promotion.
The Wish merchant platform provides a variety of promotion methods, including special sales, discounts, and combination sales, to help promote your product sales.
7. Algorithmic push.
The Wish platform has a precise push algorithm that can help locate potential customers and increase sales opportunities.
In addition to the above features, you also need to pay attention to the following:
1. The product review time is long.
Wish reviews the uploaded products, and the review time may be as long as 2 weeks to 2 months.
2. High commission fees.
The Wish platform charges a 15% product transaction fee for completed orders, as well as a 1-2% withdrawal fee, and now you need to pay a $2,000 store deposit to open a store on the Wish platform.
In addition, individuals and enterprises are regarded as one entity. One entity can only register one store. Duplicate registration is prohibited, otherwise it will be closed. During the registration process, you need to upload clear, complete and certified photos of the business license, tax registration certificate and the legal representative holding the ID card.
Compared with other cross-border e-commerce platforms, the registration threshold of the Wish platform is much lower. The Wish platform allows individuals, small businesses and manufacturers to easily register and sell products without going through a strict review process or procurement requirements. This makes it easier for sellers who are entering the cross-border e-commerce field for the first time to start selling goods on Wish.
Due to the relative ease of registration and opening a store, many novice sellers choose to open a store on the Wish platform. This low-capital investment opportunity has attracted many small-scale sellers and start-ups, thereby increasing the number of sellers on the platform. Therefore, the Wish platform may face greater competitive pressure in some markets. However, the ultimate competitiveness of the platform also depends on multiple factors, including user experience, market awareness, marketing strategy, etc. Therefore, sellers only need to improve the core competitiveness of the store.