With the rapid development of the e-commerce industry, opening an online store is becoming more and more profitable. Take opening an online store on Taobao as an example. In the past three years, a large number of young people have entered Taobao online stores, and the transaction volume has reached nearly 500 billion yuan. Many people may face such a dilemma: they want to open an online store, but they can’t find a suitable source of goods, so they have never taken action. In fact, it is also possible to open an online store without a source of goods, that is, let others ship the goods, and you are only responsible for sales.
What is a no-source online store? For example, someone sets the price of a product at 100 yuan, and you sell the product in your own online store at 120 yuan. The difference between the two is the profit you can get. This sales model does not have much risk, and any online store’s products can be sold in your online store. Other online stores are also responsible for shipping, and you are only responsible for sales and earning the difference.
As we all know, traffic is the source of orders. The traffic of no-source online stores comes from the 7-day traffic support of e-commerce platforms for new products, and this traffic is free. After 7 days, you only need to remove the product from the shelves and upload it again to get this traffic, and there is no need to brush orders or spend money on promotion, which saves time and effort.
What are the characteristics of the sales model of no-source online stores?
First, there is no need to release products every day, nor to attract fans and divert traffic, and you can make full use of the traffic of e-commerce platforms. Most of these traffics are very accurate, which is conducive to improving the transaction rate.
Second, it is easy to operate and can be performed by one person. All you have to do is upload the product to your own online store, and process it when there is an order. Other steps such as ordering and delivery are completed by the system.
Third, many people may have such doubts: who will patronize a newly opened online store without credibility? Don’t worry, the e-commerce platform has traffic support. As long as you insist on putting products on the shelves every day, you will always have traffic. As long as the product is in the front, it can be seen by buyers. If the online store has many products and any good-selling products are available, then more buyers can be attracted. Moreover, as long as buyers search for the products you are selling, your online store will be exposed, and then more orders will be obtained.
Tips
Personalized recommendations on e-commerce platforms will label buyers based on their age, gender, preferences, purchasing power, and other information. When buyers with certain labels browse and pay at online stores, the e-commerce platform will label the online stores with the same labels and recommend them to the buyers. Each e-commerce platform has a variety of products, and the products searched by each buyer are not exactly the same. Therefore, the more labels an online store has, the easier it is to appear on the buyer’s homepage.