With the influence of the Internet, Tiktok has become a world-renowned video social platform. Its traffic is very huge, so it has attracted a large number of sellers to use Tiktok to divert traffic or realize cash. Today, let’s talk about what are the main categories of Tiktok?
At present, Tiktok has mainly opened two e-commerce sites, one for the United Kingdom and the United States, and the other for Southeast Asia. The main categories in different regions will be different, and you need to choose the main categories according to the site.
The main categories of Tiktok are:
1. Beauty.
No matter which region or which cross-border e-commerce platform, beauty is a very large category. After all, love of beauty is human nature, so beauty will always have a market.
2. Kitchen supplies.
In foreign countries, especially in Europe and the United States, their eating habits tend to be more inclined to dishes with more steps such as baking desserts, and their kitchens are more like laboratories. Therefore, those more convenient and quick kitchen supplies are favored by users.
3. 3C digital small appliances.
The key point of this category of products is that they are small, and the main selling point is that they are easy to carry.
Some suggestions for novice sellers:
1. Different Tiktok categories face different competitors and have different traffic pools. Therefore, it is best not to choose a Tiktok category casually. You must do a good job of market research and analysis before choosing.
2. Determining the category of Tiktok means determining the scope of post-video production and transportation. The dissemination volume, playback volume, interaction rate, and fan growth speed of the post-video will be affected to a certain extent.
3. It is not recommended for newcomers to do Tiktok to have too many accounts because of limited energy, but don’t just do one account, as the trial and error speed is too slow.
It is best to have 3-5 accounts in different directions, and then make a decision based on market changes and data feedback.
The above is the relevant content of Tiktok’s main categories. It seems simple to do Tiktok, and the principle is not complicated, but when you really start to operate the account, you will find that various problems will arise. At this time, sellers need to constantly review and summarize, and constantly adjust the direction of operation to achieve the ideal effect.