For AliExpress merchants, they basically need to set the title of AliExpress products. The title of this AliExpress is usually composed of keywords, so merchants need to know what are the ways to obtain keywords? The following is some introduction by Lianlian Cross-border Payment Editor. So what are the tips for the platform to obtain keywords?
1. Relevant analysis through search terms
This is the most commonly used method at present. It should be noted that merchants must select the corresponding data within 30 days to obtain stable keywords. In addition, merchants should not only pay attention to popular search terms, but also pay attention to soaring words and blue ocean words.
2. Direct train system recommended words
This method is also worth referring to, but it is necessary to properly screen keywords, and the relevance of some words is not very good.
3. Search source words
The words here are relatively accurate. You can take a look at the keywords that come in from natural traffic. These keywords must be added because the accuracy is still quite high. You can use these keywords, and then use your own set of operating methods to effectively improve the ranking.
4. Search for keywords in the drop-down box
Merchants can log in to AliExpress and find keywords through the drop-down box. Merchants can basically find a lot of high-traffic words here. And the accuracy is also very high. This method of finding keywords is really amazing.
5. Keywords at the bottom of the product link page
Although many buyers will ignore this, the quality of these keywords is still relatively good.
6. Hot Searches on the official website homepage
This is a good place to pay attention to the highest traffic words on the platform. Sellers can see what words their peers are doing and use them.
7. Catalog keywords
This is also what buyers will see. After buyers search, relevant results will automatically pop up. AliExpress companies need to find a way to obtain some keywords, and then arrange and combine these keywords to make a good title. Of course, after the title is drafted, it needs to be continuously optimized in the future so that the ranking can be improved.
In addition to choosing the right product, if the keywords are not taken seriously, there will be no traffic, and no one will find the product even if it is good, so everyone should pay attention to this area.