Opening a store on the Temu platform is a brand new business opportunity. However, to successfully enter and ensure the normal operation of the store, sellers need to follow a series of specifications, among which the specifications of the store logo and name are a crucial part. In this article, we will introduce the specifications of Temu store logo and store name in detail to ensure that sellers can smoothly enter and show a positive image.
1. Store name filling specifications.
1. Must fill in the English name: Temu platform requires that the store name must be in English to ensure better docking with the international market.
2. Non-flagship store name regulations: The store name of non-flagship stores shall not use “official” or other content with similar meanings to prevent misleading and confusion.
3. Prohibition of carrying contact information: The store name shall not contain telephone numbers, e-mail addresses, websites, QR codes, instant messaging tools or other contact information (such as QQ numbers, WeChat numbers, etc.) to maintain platform specifications.
4. Content taboos: The store name shall not contain any content that infringes on the national and social public interests, infringes on the legitimate rights of others, exaggerates propaganda, may mislead the public, and other bad content to maintain the good image of the platform.
2. Logo specifications.
The logo represents the store image and is directly displayed on the front desk. Therefore, its specifications are very important.
Please check whether the store logo meets the following specifications:
1. No Chinese, Japanese, or Korean: The logo must not contain non-English characters such as Chinese, Japanese, or Korean to ensure that global users can understand it.
2. Non-pure color, no text, or pattern images: The logo should not be a single-color solid color graphic, but should contain text or patterns to improve recognition.
3. No unknown watermarks: No unknown watermarks should appear in the logo to ensure image clarity and quality.
4. Non-human face real shot pictures: The logo should not contain real face pictures to ensure compliance with platform specifications.
5. No brand logo: The logo must not contain other brand logos to ensure brand independence.
6. Positive, healthy, and uplifting: The logo design should maintain a positive, healthy, and uplifting image to convey a positive brand image.
3. Combine the store name and Logo specifications.
When sellers operate stores on the Temu platform, the store name and Logo are important components of the brand image. Only by following the platform specifications and ensuring the clarity, independence and positive image of the name and Logo can we better attract consumers and enhance brand value.
Conclusion: By carefully complying with the Temu store logo and store name specifications, sellers can effectively reduce the failure rate of audit entry and increase the exposure and competitiveness of the store on the platform. Correctly understanding and applying these specifications will help sellers establish a professional and attractive brand image on the Temu platform and lay a solid foundation for their own business path. I hope that sellers will achieve good results on the Temu platform and create a better future together.