As one of the world’s largest e-commerce platforms, Amazon requires sellers to conduct video authentication in order to ensure the security of the platform. This article will introduce the process, time estimate and key considerations of Amazon video authentication in detail.

1. Amazon video authentication process.

1. Make an appointment for video authentication

After receiving Amazon’s video authentication notification, sellers need to log in to the Amazon seller backend as soon as possible and make an appointment for video authentication. After the appointment is successful, you will receive a confirmation email containing the specific time of the video authentication, the meeting ID and the link to join the video call.

2. Prepare the video authentication environment

Before the video authentication, sellers need to ensure that the environment is quiet and well-lit so that Amazon staff can clearly see the relevant certificates and documents. In addition, it is also very important to keep the network unobstructed to avoid unnecessary interruptions in the video call.

3. Join the video authentication meeting

When the appointment time arrives, the seller joins the video authentication meeting through the link in the confirmation email. At this time, a real-time video call will be made with Amazon staff to begin verifying the seller’s identity information and relevant documents.

4. Show your ID and documents

During the video call, sellers need to follow the instructions of Amazon staff and show their ID card, business license and other relevant documents one by one. Make sure the documents are clear and visible so that the staff can verify them effectively. At the same time, sellers need to answer staff questions about account information, company information and other aspects.

5. Complete the video certification

After the video certification is completed, Amazon staff will review the information and documents provided by the seller. If the review is passed, the seller’s Amazon account will be restored to normal use. If the review fails, the seller needs to supplement or modify the relevant materials in time according to the staff’s suggestions in order to re-certify the video.

2. Amazon video certification time estimate.

The entire process of Amazon video certification usually takes about 20 minutes. According to the requirements of Amazon staff, sellers need to quickly show specific documents. If everything goes well, the seller will receive a notification of successful video certification within 2 hours after the video ends. Although the entire certification process is relatively fast, sellers need to ensure that all steps are completed in time within the appointment time to avoid unnecessary delays.

3. The importance of Amazon video certification.

The main purpose of Amazon video authentication is to verify the seller’s identity information and relevant documents to ensure that the seller is a real business or individual and to prevent false registration and fraud. Through video authentication, Amazon can improve the security of the platform and protect the interests of consumers and sellers. Therefore, sellers need to cooperate during the video authentication process and provide accurate and true information to ensure the smooth progress of the authentication.

Fourth, key considerations

When conducting Amazon video authentication, sellers need to pay attention to the following key matters:

Be well prepared: Before the video authentication, sellers must be well prepared to ensure that the required identity documents and documents are complete and clearly visible during the video call.

Keep cooperating: During the video authentication process, sellers need to follow the instructions of Amazon staff and actively cooperate to ensure the smooth progress of the process.

Test the equipment in advance: Before the video authentication, sellers recommend testing the camera and microphone of the equipment in advance to ensure that the equipment works properly and avoid technical problems.

Follow the specified time: After booking the video authentication time, sellers must join the video conference on time to ensure that the entire process is completed within the specified time.

Reply to notifications promptly: If there are any notifications or emails regarding video authentication, the seller needs to reply or follow up promptly to avoid unnecessary delays and problems.