In the daily operation of e-commerce, the management and organization of goods is the key to keeping the store organized and efficient. On Ozon, a major Russian e-commerce platform, archiving goods is an important management function that allows merchants to remove goods that are no longer sold or temporarily removed from the active list, while still retaining the historical data and information of these goods. This function is particularly useful for organizing product lines, managing seasonal products, or simplifying the store interface. This article will detail the steps and precautions for archiving goods on the Ozon platform to help merchants effectively manage product lists.
First of all, it is crucial to understand the purpose and advantages of archiving goods. By archiving goods that are no longer sold or temporarily unnecessary, merchants can focus more on promoting and selling current product lines. In addition, the archiving function also helps to improve the overall layout and user experience of the store, making it easier for customers to find products of interest.
Here are the specific steps to archive goods on the Ozon platform:
Enter the product tab: Log in to the Ozon merchant backend, find and click the “Products” tab in the interface. This displays all active product lists in the store and is the starting point for performing various product management operations.
Locate the desired product card: In the list of products, browse or search to find the product you want to archive. Once you locate the appropriate product card, note its position in the list.
Perform the archiving operation: Once you have found the desired product, scroll to the left of its row and click the “Archive” button. This action will start the archiving process and remove the selected product from the list of active products.
Confirm that the product has been archived: The Ozon platform usually completes the archiving of products within a few minutes. To confirm that the archiving operation has taken effect, you can click “All products” at the top of the screen and select “Archived” to view the archived product cards. All archived products will be listed here.
When performing the archiving operation, merchants should consider the following important aspects:
Archive strategically: Think carefully about which products to archive. Typically, products that should be archived include seasonal products, out-of-date products, or those that are temporarily removed from the shelf for adjustments.
Inventory management: Before archiving a product, make sure to resolve any inventory issues related to the product. For example, confirm whether there are any unfulfilled orders that require these products.
Product Information Retention: Archiving a product does not mean deleting the product information. Ozon will retain all historical data and information of the archived products so that they can be reactivated in the future if needed.
Reactivation Considerations: If you need to resell archived products in the future, you can easily restore them from the archived list. Make sure to update all necessary information and settings before reactivation.
Regular Review: Regularly review archived product listings to ensure that all archived decisions are still in line with business strategies and market needs.
In summary, effectively using the product archiving function is an important part of efficient product management on the Ozon platform. By following the above steps and considering relevant factors, merchants can efficiently complete product archiving. In the highly competitive e-commerce market, efficient inventory archiving is the key to achieving business growth and maintaining customer loyalty.