Store turnover, as an important basis for Lazada to review the qualifications for entry, plays a key role. Understanding Lazada’s specific requirements for store turnover is crucial for sellers who plan to open stores on the platform.
First, Lazada requires sellers to provide turnover on foreign trade e-commerce platforms, such as Amazon, Ebay, AliExpress, etc., while domestic e-commerce turnover cannot be used as a valid basis for entry proof. This is because Lazada expects sellers to have certain cross-border e-commerce experience and be able to adapt to the markets and consumer needs of different countries.
Second, timeliness is an important consideration. Lazada requires sellers to provide store turnover for the past three months, and the monthly turnover must not be less than US$1,000. This requirement proves that the seller’s store has a certain degree of stability and activity in the past three months, thereby ensuring that the operation on Lazada can achieve good results.
Finally, the category requirements are also a point that needs attention. The store turnover provided by the seller needs to match the category for which he applies for entry. For example, if the seller wants to sell 3C digital products on Lazada, the store turnover provided should also belong to the 3C digital category. This ensures that the seller has sufficient understanding and expertise in the category so that they can provide high-quality products and services.
Lazada’s regulations do not require that the store flow must be from the registrant, so sellers can look for friends and relatives who have flow records on other e-commerce platforms and use their flow records as a basis for review. Of course, you can also choose to purchase flow records, but it should be noted that these flow records cannot be used on the Lazada platform, so as not to be considered as repeatedly opening a store and bringing unnecessary consequences.
The store flow records required for Lazada registration is a way to prove that the seller has cross-border e-commerce capabilities and experience, and is crucial for successfully entering the Lazada platform. Sellers who do not have store flow records or whose flow records do not meet the requirements may face the risk of failure to enter. Therefore, before applying to open a Lazada store, sellers must prepare relevant information in advance and submit it in accordance with the platform’s requirements. This will lay a solid foundation for the seller’s business development on the Lazada platform.