According to the information provided by Facebook about graph search, graph search uses the technology of processing “natural language”, so you only need to use simple English sentences to search, and you can return some desired results.
First of all, the default language of Facebook’s graph function needs to be changed to English (US) before it can be used. Facebook has defined some specific search commands, and these search commands need to be used to search in order to return the search results of relevant questions. For example:
If we want to know which users like “Wish”, we can search for “People who like Wish” and find many users who like Wish in the returned search results.
The following are some commonly used search commands, through which we can find accurate audiences, understand their daily habits, and market to them in a targeted manner.
1. Find related groups and homepages based on common interests
Search for business-related web pages and groups based on a certain interest, and join related groups to interact. Because most of the members in the group are added based on a certain interest, it is still very good to post product information or interact with fans in the group to promote the product.
Facebook graph search command: Groups joined by people who like Wish and Wish.
2. Find the interests of related users based on interests
Use the following command to understand the interests of the fans of the homepage in detail. If you find that a large number of fans like to eat, you can do related activities on the topic of “eating” in the future.
Facebook graph search command: Interests liked by people who like Wish.
3. Find the homepages liked by users based on interests
Use the following command to find the homepages liked by fans, understand their preferences, and then share relevant content to interact with fans.
Facebook graph search command: Pages liked by people who like Wish.
4. Find related users based on interests and customer locations
If you only target users in a specific country, you can use the following command to search for related users.
Facebook graph search command: People who like Wish and live in United States.