The rapidly developing e-commerce industry has never lacked routines. From the initial title party (maximum use of SEO), to data-based product selection and targeting, to online and offline fan interaction gameplay, the richness and diversity of e-commerce are becoming more and more fresh and exciting. The Internet business circle has never lacked miracles, and the formation of online brands has also benefited from the fertile soil of e-commerce. The YouTube video website itself is an open and huge traffic population. A wide range of products from all over the world are spread through the push of videos, and all-encompassing funny videos and clips make entertainment everywhere. At the same time, hundreds of millions of advertisements have been invisibly implanted into the video. Every video playback is a subconscious marketing promotion, and every transmission of information adds a bit of color to the business activities around the world.
YouTube is such an open platform. Videos or channels with high-quality content are themselves a good business card.
Every event has its traces, and the influence of the brand can be seen everywhere. For example, as a professional sports brand, Nike’s marketing tentacles are almost everywhere. To some extent, sports are equivalent to Nike.