Analysis of the highlights and development core of DHgate:
As a pioneer of cross-border e-commerce in China, DHgate also had many highlights in 2015. Its main strategy is multilingual globalization. When DHgate was first established, its main markets were the traditional European and American markets. In 2015, the core of DHgate’s development lies in the multilingual and multi-market strategy, with a focus on emerging markets.
In the mobile market, DHgate’s goal is to grow 10 to 20 times. In 2015, DHgate launched m.dhgate.com and a new version of the APP to better meet the needs of customers and consumers. According to the latest statistics, the number of new mobile buyers of DHgate increased significantly in 2014. In terms of supply chain, DHgate launched DHPAY, DHLINK, and DHCREDI in 2015; in terms of logistics, DHgate connects with e-commerce collection platforms to provide sellers with the best services and products.