(I) Make good plans

When a product sells well on the Amazon platform, more competitors will rush in and sell similar products, thereby dividing the profits. At this time, sellers may need to prepare in advance to deal with the entry of a large number of competitors, as well as to deal with a more complex competitive environment and price environment. Sellers can make plans in advance and start to create differentiated products or register trademarks and establish brand moats to consolidate their market position. When creating store product pages in the early stage, sellers should be prepared to prevent copycat sales, which can also reduce risks in the later stage.

(II) Keep pace with the times

The only constant is change. A successful product selection is not omnipotent. Market demand and popular trends are constantly changing. The rechargeable electric fan that is popular this year may be replaced by a silent electric fan next year. Therefore, for sellers, the test of product selection has always existed. If you want to have better sales than now, sellers must have the thinking of constantly subverting their existing products, and be brave to try and fail, and be brave to iterate.