To attract fans’ attention and get more subscribers through high-quality videos on YouTube, sellers must do a good job in three aspects: video content conception, video recording and editing, and video uploading.

The first is video content conception. Before starting to shoot a video, sellers need to consider the purpose of the video, such as adding subscribers to the channel, increasing brand awareness, daily video sharing, etc. It is best to determine only one goal for a video, and the subsequent recording and editing will serve this goal. After determining the goal, you can prepare specific video content, including writing video scripts and lines. After everything is ready, unless it is an impromptu performance or recording unexpected and uncontrollable content, you must rehearse several times according to the script to improve the efficiency of video shooting and increase the fluency of the video.

The second is video recording and editing. In this era of information explosion, improving video quality and highlighting one’s own characteristics are the competitive advantages of doing a good job in video marketing. In order to leave a good impression on the video audience, we can watch some tutorials on video recording to shoot beautiful and atmospheric videos. For videos shot in different scenes, you can use your own skilled video editing software to splice them into a whole, or add special effects such as filters as needed. But pay attention to the overall picture and make the switch natural.

Another very important content is to add appropriate background music to the video to help create an atmosphere, which can also reflect professionalism. Usually, people pay more attention to pictures. In order to quickly attract the audience, you can create a thumbnail for the video. The thumbnail is the picture of the video displayed in everyone’s search results or lists.

The last step is to upload the video. After everything is ready, the seller can upload the results to the YouTube channel. YouTube has certain restrictions on the length of uploaded videos. The website has no restrictions on videos under 15 minutes and can be uploaded directly to the channel, but videos longer than 15 minutes must be authenticated before they can be published. In addition, YouTube does not allow newly registered accounts to upload videos longer than 15 minutes. Therefore, for new accounts, you can start with short videos.