A product recommendation letter is a type of business letter. A typical product recommendation letter has some fixed contents, including: salutation, body, honorific at the end of the letter, and signature. The body should mention the product name, summarize what the new product is, and briefly list the product features. In an English recommendation letter, since customers are more concerned about the product and cost, we must grasp the key points. Put the product features at the top of the English recommendation letter, and at the same time, point out the customer’s interests.
Next, let’s take a look at a recommendation letter sample and try to feel the structure of a product recommendation letter and the typical expression of each paragraph in the body.
Dear xxx:
Our******(product name) can provide excellent benefits to your company. People with little or no art experience can still create their own masterpieces themselves!(summarize what the new product is in one sentence)
Products Features(briefly list product features):
.Brand new and creative concept for DIY crafts;
.Easy to handle, amazing decor effects & exciting user experience ;
.Great gifts for birthday, anniversaries, Christmas and Valentine’s Day…·Multi-purpose available: Scratchboard art could also be used as a clock and photo frame…
.Affordable High quality and museum class scratchboard ,no toxic and environmentally friendly;
I look forward to hearing from you soon.
Yours
sincerely
Shirley
Website:
Tel.:
Fax.:
Functional expressions:
Sometimes we need some greetings, such as:
This is ** from *** Co., Ltd. of China writing to you, hoping this mail finds you in your best time.
Thank you for taking a few minutes to read about our new product recommendation. We believe…
Thank you again for taking the time to consider our new product. I’ll be happy to send you samples for evaluation! We sincerely hope you place the order ASAP! And I also hope to be your friend in private!
If any questions, please contact me freely! Thank you! Looking forward to your early order!
More products and information, please contact us
□Size(尺码)
B: I am used to UK size 4, which size of the dress I shall choose?
S: Could you take a look at our detailed size data.
Quality(质量)
B: The dress is cheap, is that good enough?
S: Dear Daisy, thanks for the interest, you get the clothes low price, as it is directly shipped from our factory.Good quality product with attractive price is our way to continue business here.