1. Industrial product buyers
Industrial product buyers (such as ABB) mainly produce high-tech and high-efficiency brand products. At present, more and more buyers from brand importers in the world come to China to participate in exhibitions and look for suppliers. Such buyers have very strict requirements on suppliers. The products they purchase are generally customized and require mold production. If suppliers can continuously improve the management of their own enterprises to meet the requirements of industrial product buyers, it will promote their own companies to move towards internationalization and specialization. Before cooperating with industrial product buyers, suppliers can understand the other party’s strength, scale, product positioning, style tendencies, etc. through the website. Small and medium-sized factories can take such buyers as cooperation targets. In the process of cooperation, it should be noted that even small brands may cultivate big customers
2. Import wholesalers
Import wholesalers generally purchase specific goods. Many Chinese in the United States do wholesale business in the United States. Their main way of purchasing is to go to China to participate in exhibitions and purchase. Price and product characteristics are the focus of such buyers. In the procurement process, they will pay attention to price comparison. Import wholesalers generally have their own shipping warehouses in their country and sell products through exhibitions. When facing this type of buyers, companies must pay attention to their own prices and product differences. If the products are the same, they generally tend to choose corporate sellers with lower prices.
3. Traders
Traders purchase more varieties of goods because they have different types of customers, but the orders are not very stable, and the continuity of the orders is not very stable. Generally speaking, small-scale suppliers with flexible services are easier to reach an agreement with such customers.
After understanding the types and purchasing standards of international buyers, you can know the reasons why buyers place orders or not. Different buyers focus on different aspects. Some focus on price, some focus on design, and some focus on business philosophy. Before dealing with different types of buyers, you should try to understand their concerns as much as possible. Only in this way can you tailor supply plans for them, thereby increasing the transaction rate.