With the formation of the global economic integration pattern and the proposal of China’s Belt and Road Initiative, China’s foreign international trade has developed rapidly. With the gradual popularization of the Internet, the gradual improvement of the payment system and the convenience of the logistics industry, cross-border e-commerce is in full swing in China, and domestic consumers have also set off a wave of “overseas shopping”. So what are the advantages of cross-border e-commerce?
1. Convenient information exchange
Some shopping behaviors that like online shopping but cannot be realized due to geographical restrictions have been realized with the development of cross-border e-commerce. Most cross-border e-commerce platform search engines are easy to use. According to the shopping records purchased by each customer, similar products can be found and recommended to customers. This thoughtful and practical function is not only convenient for consumers to shop, but also convenient for merchants to record consumers’ habits in the background. This is a more humane function.
2. Consumer needs
Before the development of cross-border e-commerce, many consumers chose to buy overseas products in their own name. However, this way of buying overseas products through personal informal channels is risky and often causes problems. However, e-commerce has changed consumers’ shopping habits and even “cultivated” a group of online shoppers. Online shopping breaks through geographical restrictions and can meet the personalized customization needs that traditional foreign trade models cannot achieve. Consumers’ choices have played a huge role in promoting the development of cross-border e-commerce.
3. Fierce competition in traditional trade
The competition in the domestic market is very fierce, and the competition in domestic e-commerce trade has become fierce. However, there are still some blue oceans in cross-border e-commerce. On the Internet, an enterprise can face the markets of more than 200 countries and regions in the world, which is undoubtedly exciting. Moreover, the advantages of low threshold, low cost and wide platform of cross-border e-commerce make it possible for domestic enterprises, especially small and medium-sized enterprises, to realize their internationalization dreams and accelerate the process of realization. Therefore, enterprises with overseas expansion needs are extremely enthusiastic about cross-border e-commerce.
4. The needs of global economic development
Cross-border e-commerce conforms to the trend of global economic development. With its small transaction volume, low cost, low risk and strong flexibility, cross-border e-commerce caters to the needs of overseas buyers.
5. Government policy promotion
Governments of various countries actively encourage the development of cross-border e-commerce. The Chinese government has made a lot of efforts to this end. my country’s National Development and Reform Commission is working with the Ministry of Commerce, the General Administration of Customs, the People’s Bank of China, the General Administration of Quality Supervision, Inspection and Quarantine, the State Post Bureau, the National Standards Committee and other departments to jointly study and formulate supportive management systems and standards to promote cross-border e-commerce customs clearance services.
The biggest change in the world is that everything is changing. The Internet era has brought tremendous changes to all walks of life. Only by understanding these changes and adapting to them can you win among many people. Successful people have a goal first, and then keep moving towards this goal. Run forward!