Guidelines for entering Dafiti e-commerce platform: analysis of processes and requirements

1. Overview of Dafiti platform

Since its establishment in 2010, Dafiti has been committed to providing fashionable footwear products and other accessories, and has now become a popular e-commerce platform. The platform offers more than 125,000 products covering 2,000 domestic and foreign brands, with product categories including clothing, footwear, accessories, beauty products, home and sporting goods, etc. With 35 million monthly visits, Dafiti quickly expanded to other regions such as Argentina, Chile and Colombia after its success in the Brazilian market.

2. Dafiti entry conditions

Sellers wishing to sell on the Dafiti platform need to meet certain conditions. The specific requirements are as follows:

1. Register a local business in the country you plan to sell to.
2. Provide the following documents:
   • CNPJ number.
   • Corporate tax ID number or business license.

All submitted materials must include CNPJ, company name and the seller’s bank payment details, which are essential during the settlement process.

3. Dafiti settlement process

The steps to join the Dafiti platform are as follows:

1. Prepare materials: After preparing the required documents, sellers need to visit Dafiti’s registration link (http://marketplace.dafiti.com.br/#parceiro) and fill in the relevant registration documents information.

2. Information review: After the submitted registration information is reviewed by the platform, Dafiti will send a confirmation email to the seller’s email address.

3. Set store information: After passing the review, sellers need to set store information and upload products. After receiving the order, the seller needs to be responsible for the logistics, invoice and other related matters of the product, while Dafiti will be responsible for customer service and real-time updates of the order status.

In addition, since the background operating language of the Dafiti platform is Portuguese, sellers need to communicate with customers in Portuguese when handling pre-sales and after-sales issues. Therefore, it is recommended that sellers choose people who can speak Portuguese fluently to be responsible for daily operations to ensure smooth communication and improve customer satisfaction.