Some sellers ignore social media promotion codes because they don’t understand their role, which is unwise.
Many sellers choose to conduct off-site promotion on foreign social media or off-site Deals websites, but this requires paying a lot of service fees. If sellers can skillfully use social media promotion codes, they can save a lot of money, because Amazon will officially help sellers promote their products.
As shown in the figure, in the process of setting up social media promotion codes, the “Amazon Influencers and Alliances” checkbox is checked by default, which means that as long as the rating and discount amount of this product are attractive enough, this product is very likely to be used for affiliate marketing by Amazon. At this time, the discount information of this product will reach buyers through various cooperation channels of Amazon.
And the promotion of affiliate marketing is quite strong, which is of great help to sellers in clearing unsalable inventory.
The above is the relevant content of Amazon’s in-site promotion tool – social media promotion codes. I hope it will be helpful to you.