AliExpress platform credit points acquisition and violation management
In order to improve the credibility of the store and avoid possible negative reviews, AliExpress sellers need to pay attention to the following points:
- Consistency between product images and the actual product: When uploading product images, you should avoid over-beautifying the product effect, so as not to cause buyers to have too high expectations, and thus be disappointed after receiving the product, resulting in negative reviews. . It is recommended that sellers provide detailed drawings from multiple angles and photos that are not overly retouched to ensure that buyers can get a true visual impression.
- Import tariff issues: Some countries impose import tariffs on goods above a certain value. In order to avoid buyers refusing to sign for goods due to additional fees, sellers should be familiar with the import policies of each destination country and communicate with buyers in advance to ensure that the other party understands any additional fees that may be incurred.
- Transparency of credit card charges: Although the AliExpress platform does not charge fees for buyers’ payment behavior, some banks may charge cardholders fees related to cross-border payments. Therefore, sellers need to make sure buyers understand this potential cost.
When encountering negative reviews, sellers should conduct an in-depth analysis of the reasons behind them and take corresponding improvement measures accordingly. For example, if a negative review is caused by poor product quality, you should strive to improve the product quality; if it is caused by the buyer’s incorrect use of the product, you should add instructions for use on the sales page and proactively provide guidance to subsequent buyers.
At the same time, the AliExpress platform has strict punitive measures for credit and sales speculation:
- For sellers who are found to be engaging in credit and sales hype for the first time, the platform will delete their credit points and sales records obtained in violation of the regulations, and refund related orders. In addition, depending on the severity of the violation, you may face account freezing ranging from 30 to 60 days, or even be completely removed from the market.
- If you are found to have similar behavior for the second time, you will be dismissed directly regardless of the severity of the crime.
In addition, AliExpress has also formulated detailed regulations regarding unfair profit-seeking behaviors:
- Improper profit-seeking includes but is not limited to providing property, consumption, entertainment or business opportunities to platform staff or their affiliates. Once verified, the store involved and its related stores will be permanently closed, and AliExpress will no longer cooperate with it in any form.
- For those who try to profit through unfair means but ultimately fail, they will also be punished by permanent closure of the store.
- If the merchant himself is an employee of AliExpress or is related to an employee and fails to declare as required, the store will also be closed immediately.
The above measures are aimed at maintaining a fair competitive environment on the platform and promoting the development of a healthy trading ecosystem.