Nowadays, many foreign trade enterprises in China have begun to use Facebook for foreign trade marketing, and many sellers plan to register a Facebook account for marketing.
[Preparation required]
You must be able to log in to your Facebook account.
[Operation tips]
1. Create a Facebook business account.
Log in, click on the avatar to enter your personal homepage, and edit your personal homepage information. Edit your personal avatar and homepage background, and click the camera icon to replace the photo.
Click on the avatar to enter your personal homepage and edit your personal homepage information. You can edit your personal avatar and homepage background, and click the camera icon to replace the photo. You can edit your personal profile in your personal homepage. You will be recommended to people of the same kind as you are. You can also create photos and photo albums for your personal homepage.
Fill in real and valid personal information and website information. In addition to the company homepage, it is recommended to add websites and social links to enable interactive binding between various platforms and increase the intercommunication between traffic. You can add sports, music, movies, TV shows, books, etc., which is conducive to attracting people with the same interests.
Through setting options, you can complete or adjust your personal information in more detail. Make good use of privacy settings and blocking settings, screen friend applications and make the homepage transparent.
2. Create a Facebook public homepage.
Click Home and create a homepage in the lower left corner of the page.
Multiple homepages can be created under one account. Before creating a homepage, we need to determine our target group or target area. The name of the homepage should use the brand’s ten core keywords as much as possible. The homepage name should not be too long, and the use of symbols such as “-” should be minimized. In terms of changing the avatar and cover, the avatar of the corporate homepage is preferably the logo to strengthen the brand image. It is recommended to use a team photo for the cover, because foreigners pay more attention to the team; avoid using private photos, because they pay more attention to privacy. The homepage cover can also use a creative design to describe what we do.
Through the settings page, you can personalize the various information on the homepage. By setting a quick access entrance, it is convenient to quickly enter the homepage you want to manage from the personal homepage center.
3. Add friends, groups and follow homepages on Facebook.
First, make sure you have at least 5 searchable keywords. Secondly, determine the types of friends you can add, and choose the users, groups, or homepages you want to like. It is not advisable to add too many people at the beginning. You can try to add one or two first. The first two people you add will affect the group of friends Facebook recommends to you later.
4. Post on Facebook.
Click on the homepage post to start editing text content, such as: promotion announcements or new product photos. All posts will appear on the homepage and will appear in the dynamic feeds of users who like the homepage. Click the clock icon to set a scheduled post and publish it in the future. Click the location icon to choose who to share the post with. If you only want to show the post to customers of a certain age or in a specific country. Click the place icon to add your location. Click the camera icon to add photos or videos to the post. When you are ready to post, just click “Publish”.