How to efficiently view and increase product sales on eBay?

As one of the world’s largest online auction and retail platforms, eBay has millions of buyers and sellers. For sellers, sales volume on eBay is not only one of the key indicators for evaluating business performance, but also an important criterion for measuring the success of a store. This article aims to explore how to view product sales on eBay and how to use this information to improve sales performance.

How to check product sales

View sales overview through eBay account

Sellers can view product sales performance by accessing their eBay account and selecting the “Sales Profile” option. This option provides important data about your sales performance, including sales, number of products sold, number of feedback received, buyer satisfaction, etc. In addition, sellers can also view the sales performance of each product, including the quantity sold, the selling price, and the number of feedback received for each product.

Use third-party tools for in-depth analysis

For sellers who want to obtain more accurate data, it is particularly important to use professional analysis software to view total sales. There are currently two commonly used tools on the market to help sellers query relevant data: Trending on eBay and Terapeak.

• Trending on eBay: This is a product analysis tool officially launched by eBay. It can display ten products with good recent trends at one time and help sellers make informed decisions in the product selection stage.

• Terapeak: This tool is very popular among the user community, not only limited to eBay sellers, users of other platforms also often use it to analyze markets, categories, competitions, hot trends and products, etc. comprehensive analysis to enhance its competitiveness.

Strategies to improve sales performance

Improve product list

A clear and attractive product listing can help sellers attract more buyers and increase sales. Sellers should choose high-quality product images, use clear and attractive product titles and descriptions, and provide clear and detailed product information.

Improve customer service

Excellent customer service can help sellers get more positive reviews and positive feedback, thereby improving their credibility on eBay. Sellers should promptly respond to buyer inquiries, provide accurate and detailed product information, and promptly resolve any questions or complaints.

Implement promotional strategies

Attracting buyers by offering promotions such as discounts or free shipping is also an effective way to attract buyers. These promotions not only increase sales but also improve customer satisfaction.

Stay competitive

In the highly competitive eBay market, sellers need to continuously improve their products and sales strategies to adapt to changes in market demand. It is crucial to monitor the market and competitor performance and adjust strategies accordingly.

In short, eBay is a platform full of opportunities and challenges. Sellers need to make full use of various resources to optimize their business processes. Whether you view sales data through official channels or third-party tools, the purpose is to better understand customer needs and adjust business strategies accordingly, ultimately achieving performance growth.