What Amazon sellers must know: a comprehensive guide from logistics tracking to negative review processing and sales inquiries
During the Amazon store operation process, logistics tracking, handling negative reviews, and understanding product sales are the focus of sellers. Here are some practical suggestions for addressing these issues.
Logistics tracking software
Many logistics companies provide corresponding logistics tracking software. Sellers can download these software on their computers or mobile phones, enter the order number after each shipment, and directly check the current location and expected arrival time of the goods. In addition, these software can also remind the seller of the logistics status of the goods and promptly notify the seller whether corresponding measures need to be taken.
Email Reminder
After the seller delivers the goods, the logistics company will send the seller an email containing the order number and tracking link via email or text message, allowing the seller to check the transportation status of the goods at any time. The seller only needs to pay attention to the mailbox and check the content of the mail in time. Compared with logistics tracking software, the advantage of this method is that the seller does not need to download any software and can easily check the logistics status of the goods by simply opening the link.
Amazon Store
In addition to tracking software or email reminders provided by logistics companies, sellers can also track their logistics through the Amazon store. On the store’s order page, sellers can directly check the order status and related logistics information. In addition, Amazon also provides options such as “Full Delivery” and “In Transit” to better help sellers manage logistics.
Third-party tracking software
In order to better help sellers track logistics, there are also some third-party logistics tracking software for sellers to use. They can directly connect with different logistics companies to check the status of cargo transportation. The seller only needs to enter the order number and logistics company name, and the software can automatically check the transportation status of the goods and provide the expected arrival time and specific location.
Handling negative reviews
Collect Reviewer ID
When encountering a negative review, the seller can enter the profile page of the reviewer through the name link of the negative review buyer. Copy and paste the image link to get the Reviewer ID.
Send email
By sending mass emails to Amazon buyers, the Buyer ID of each order will appear after the email is successfully sent. Then check all sent messages in the “Buyer Message” in the Seller Center backend. These messages contain the Buyer ID. Then through the source code of the “Buyer Message”, you only need to combine the Review ID of the collected negative reviews with The buyer ID here is matched.
Find and use Amazon seller email addresses
Find Amazon seller email address
Log in to Amazon Seller Center, select the “Order” option in the “Customer Information” menu, then select an order and click the “Contact Buyer” button. In the pop-up page, you can choose to contact the buyer through the Amazon message center or email. If you choose to contact by email, Amazon will send the buyer’s email address and order number to the seller.
Use Amazon seller email address
After obtaining the buyer’s email address, sellers need to follow the Amazon platform rules, protect the buyer’s privacy, establish good communication, and avoid email abuse.
Find product sales
Use Amazon sales reports
Amazon provides a variety of sales reports that sellers can use to find product sales. In Seller Center, click the sales report option and select the appropriate report type, such as order report, sales summary, business report, etc. These reports will provide detailed sales data, including sales volume, order quantity, return rate and other indicators.
Use the Amazon Sales Estimator Tool
In addition to sales reports, Amazon also provides sales estimation tools that can help sellers estimate product sales. These tools provide estimates and projections of product sales based on data and algorithms on Amazon’s platform.
Research competitive products and markets
Understanding competitive products and market conditions is also an important way to find product sales. Sellers can view competitors related to their products by searching for keywords or browsing category pages. Observing information such as their product pages, reviews, and rankings can give you some clues about product sales.
Use third-party tools and data analysis software
Sellers can also use third-party tools and data analysis software to find product sales. These tools and software typically use crawlers and data mining techniques to collect and analyze sales data on the Amazon platform.
The above content is integrated from four reference articles, covering logistics tracking, negative review processing, sales inquiry, etc., aiming to help Amazon sellers better manage and optimize store operations.