In today’s increasingly fierce e-commerce competition, reasonable freight setting is the key to improving consumer experience and enhancing store competitiveness. This article will learn about Lazada’s method of setting free shipping and Lazada’s method of setting shipping.
Lazada’s method of setting free shipping:
Free shipping activity planning: Merchants can plan some free shipping activities according to the actual situation of the store, such as “all free shipping” or “limited time free shipping” to attract more consumers to buy.
Set free shipping conditions: Clearly indicate the free shipping conditions on the product details page or shopping cart page, such as how much you can enjoy free shipping service.
Choose a suitable logistics method: For free shipping activities, it is recommended that merchants choose a logistics method with fast speed and stable service to ensure consumer experience.
Testing and adjustment: Conduct tests before the event starts, and make adjustments based on the test results to ensure that the event effect meets expectations.
Post-event analysis: After the event, merchants need to analyze the event effect, summarize lessons learned, and provide reference for the future.
How to set shipping costs on Lazada:
Understand Lazada shipping templates: On the Lazada platform, shipping templates are set according to different regions and weight segments. Merchants need to first understand the shipping standards of different countries and regions, as well as the shipping restrictions of the platform.
Create shipping templates: Merchants can create multiple shipping templates according to their needs, and each template can be set separately in different regions or weight segments.
Set shipping costs: Select a suitable shipping template based on product weight and destination. Generally speaking, the heavier the weight and the farther the destination, the higher the shipping cost.
Test shipping settings: Before formal application, it is recommended that merchants conduct tests first to ensure that the shipping settings are accurate and will not be missed or over-calculated.
Update shipping costs regularly: Due to the large fluctuations in international shipping prices, merchants need to update shipping settings regularly to ensure the profits of the store.
The above content is about how to set free shipping on Lazada, and how to set shipping costs on Lazada. The freight setting is related to consumers’ willingness to buy to a certain extent. Merchants should set reasonable freight prices to bring more potential customers and profits to the store.