Lazada live streaming provides sellers with an opportunity to increase the number of fans and establish close interactions. Through reasonable planning and implementation, better results can be achieved and business effectiveness can be improved. This article introduces the steps to live streaming on Lazada.
Lazada live streaming entrance:
The Lazada live streaming entrance is very obvious on the main interface of the application; the specific location may vary depending on the version or device type, but it is usually at the top or bottom of the main interface. Users can find relevant icons such as “Live” or “Live Broadcast” in the application and click to enter.
On the App side, sellers need to register a buyer account through Lazada’s App or PC, and then bind the newly registered buyer account to the seller center of their own store. The country selection needs to correspond. On the account page, you can see a “Laz-Live” icon. Click the icon to enter the Lazada live broadcast.
On the PC side, sellers need to register a buyer account first, and then bind the newly registered buyer account to the seller center of their own store. Find the “Live” module in the seller center and click to enter.
In addition to watching live broadcasts in the Lazada application, you can also follow Lazada’s official social media accounts to obtain live broadcast information. These accounts often post live broadcast previews and live broadcast links for users to watch.
Steps to start Lazada live broadcast
1. First, as a seller, you need to register a buyer account through Lazada’s mobile application or PC.
2. After successful registration, in the seller’s backend, bind the newly registered buyer account to the Seller center of your own store. Center (Seller Center). Please make sure that the country corresponding to the buyer’s account matches the country where your store is located.
3. After the binding is successful, you can see an icon called “Laz-Live” on the account page. Click this icon to submit a 1-minute trial video. After submitting the trial, wait for the platform to review.
4. Once the trial video passes the review, you can click “Start Live Now” on the page to start Lazada live broadcast.
The above content is about the steps to live broadcast on Lazada. Sellers who need live broadcasts should first fully understand the live broadcast steps and operation details, and then smoothly carry out the store live broadcast business.