Lazada platform encourages merchants to adopt reasonable and transparent shipping strategies, as well as set up standardized shipping templates to assist operations. This article provides a detailed introduction to Lazada’s shipping strategies and shipping template setting methods.
Lazada’s shipping strategy:
Regional differentiation: Set different shipping costs or preferential policies for different regions based on the logistics costs and consumption habits of different regions.
Weight/volume billing: Use a reasonable billing method to ensure that the cost matches the weight, volume or value of the goods.
Free shipping strategy: In order to attract consumers, you can consider providing free shipping services for specific products or regions.
Limited time offers: Provide consumers with discounts or offers during holidays or promotions.
Combined logistics: Consider combining logistics, express delivery, surface mail, overseas warehouses and other methods to meet the needs of different consumers.
Transparency and consistency: Ensure that the shipping strategy is consistent and transparent to all consumers to avoid misunderstandings or dissatisfaction.
How to set up Lazada shipping template:
Log in to Lazada Business Background: First, you need to log in to the Lazada merchant backstage to ensure that the store registration and certification have been completed.
Enter the shipping template setting page: Find and click the “shipping template” type option in the merchant backstage to enter the settings.
Create a new shipping template: Click the “new shipping template” type option on the page to start creating a new shipping template.
Fill in the basic information of the template: During the creation process, you need to fill in the basic information of the template, such as the template name, applicable scope, etc.
Set shipping rules: Set reasonable shipping rules according to logistics needs and product characteristics, including different regions, weights or volumes.
Save and apply the template: After completing the settings, click the Save button and make sure to select Apply the template to the product.
Regular updates and optimizations: As the store operates and the market changes, the shipping template needs to be updated regularly to meet new needs and changes.
The above is about Lazada’s shipping strategy and shipping template setting methods. Merchants should adopt a clear and reasonable shipping strategy when managing Lazada stores, providing convenience and discounts to consumers while running their own operations smoothly.