Detailed explanation of the difference between JD International Buyer Store and overseas stores

With the development of globalization, cross-border e-commerce has become a key channel for many sellers to expand their business and achieve brand internationalization. As one of the leading e-commerce platforms in China, JD International provides a variety of cross-border e-commerce models, including high-profile buyer stores and overseas stores. This article aims to analyze in detail the differences between the two models and their entry process, and help sellers make a more appropriate choice.

1. JD International Buyer Store: Selected Products to Quickly Reach Consumers

JD International Buyer Store is a new cross-border e-commerce model that is popular among consumers for its selected products, guaranteed authenticity and fast delivery. After sellers enter the buyer’s store, their products have the opportunity to be discovered and purchased by more Chinese consumers. The entry process is relatively simple. The main steps include online application, submission of information, review and contract signing. An important point is that sellers can sell overseas big-name products without brand authorization, which provides opportunities for sellers who want to enter the Chinese market but lack brand authorization. However, the buyer store model has high requirements for product quality and merchant reputation. Before preparing to enter the store, sellers need to ensure that the products meet relevant standards and have good business reputation.

2. Jingdong International Overseas Stores: Brand direct supply, showing merchant strength

In contrast, JD International’s overseas stores pay more attention to the operation of the brand and the merchants themselves. Merchants entering overseas stores need to provide brand authorization to prove the legality and quality of their products. This model allows consumers to directly contact the brand and enhances trust in the product. The entry process for overseas stores is relatively strict. Merchants need to submit documents such as overseas company registration certificates and undergo strict review by the JD platform. Although the process is complicated, it ensures the authenticity of merchants and product quality, and provides consumers with a safer shopping experience.

3. Comparison of entry process and selection suggestions

When comparing the entry process of buyer stores and overseas stores, sellers should make a decision based on their own product characteristics and operation strategies. If you have unique resources and want to quickly enter the Chinese market, a boutique store may be a better choice; and for merchants who value brand building, overseas stores may be more suitable. Regardless of the model, ensuring product quality and business reputation are essential conditions. In addition, it is recommended to read JD International’s entry guide in detail to ensure that the information is complete and accurate and to successfully complete the entry process.

JD.com’s international buyer stores and overseas stores, as two different business models, bring consumers a wealth of global high-quality products. When choosing, merchants should comprehensively consider product characteristics, operational strategies, and market demand. JD International will provide comprehensive platform support and market promotion for merchants to help both parties jointly create a bright future for cross-border e-commerce.