Detailed explanation of Wish API partner integration guide and platform rules

To help Wish API partner integrators better understand and utilize the Wish API documentation, this article provides detailed step-by-step guidance to explain how to perform specific operations through the API and highlights the important aspects of building a Wish integration. support functions.

1. Wish API Partner Integration Guide

1. Register an open service application in the Wish sandbox environment

Partners need to complete the registration through the ERP registration page in the Wish sandbox environment, and send an email to partner-api@wish.com to notify Wish that they have completed the ERP registration and hope to obtain API access. After being approved by Wish, partners can log in to their accounts and create applications. During this process, the partner will obtain a client ID and client key for merchant account testing in a sandbox environment.

Important steps:

  • Create app: Enter the app name and provide the redirect URL.
  • Get Credentials: Get the client ID and key.
  • Merchant Authorization: Authorize ERP to have full access to the merchant store through the OAuth process.

2. Register the open service application in the Wish production environment

The registration process in the production environment is similar to the sandbox environment, but more details need to be provided for review, such as application logo, description, etc. In addition, partners need to complete the OAuth process and ensure that API calls are directed to the production environment rather than the sandbox environment.

3. Merchant authorizes ERP

Merchants must register a unique store account on the Wish Merchant Platform and authorize ERP to send and receive data to their store. The authorization process can be completed through the ERP authorization link or by searching for ERP in the Wish App Store.

2. Overview of Wish platform service terms

Wish’s terms of service cover 24 aspects, including but not limited to membership, fees and bills, product information uploading and sales, etc. Merchants are required to read these terms in detail before operating to ensure compliance with all regulations.

3. Key points for improving VIP services for Wish sellers

In order to help sellers improve store performance, Wish provides a number of VIP services, covering product classification suggestions, freight setting optimization, shortening review time, and improving the recognition of hot-selling products.

Main content includes:

  • Product classification: Refined operation, focusing on a certain type of product.
  • Shipping fee settings: Set shipping costs reasonably and take advantage of platform promotion strategies.
  • Audit cycle: Pay attention to the integrity management policy and speed up the review.
  • Product promotion: Optimize product information to ensure promotion effect.

4. Product Sales Guide on Wish Platform

The Wish platform encourages the sale of products that are in line with trends, easy to operate, and have brand effects. However, service goods such as tailor-made clothing cannot be sold directly unless they can generate new physical products.

Sales advice:

  • Follow the trends: Follow what’s trending on social media platforms.
  • Simplify operations: Choose products that are easy to manage and use.
  • Strengthen the brand: Sell branded products and avoid price wars.

Through the above guide, partners and sellers can more effectively utilize various functions and services of the Wish platform, thereby improving store operation efficiency and user experience.