How to associate a store on Wish and handle association complaints

In today’s e-commerce market, Wish, as one of the high-profile online shopping platforms, provides sellers with broad sales opportunities. If you want to introduce products to the Wish platform and start selling them, the first task is to connect your store to your Wish account. This article will guide you in detail on how to associate a store on Wish, and introduce how to appeal if you encounter store association issues.

Steps to associate stores

Step 1: Register a Wish merchant account

The first step is to register a merchant account on Wish. You can find the “Register” button by visiting the Wish official website or Wish Merchant Dashboard page, and then follow the instructions to fill in the necessary information and create an account. Be sure to provide accurate information as this will be directly tied to your store.

Step 2: Complete personal information

After registering and logging into your Wish merchant account, the next step is to complete your profile. Find the “Settings” option in the Wish merchant dashboard, and then enter the profile settings page. Fill in store-related information here, such as store name, contact information, address, etc. Make sure this information is accurate so that Wish can contact you promptly.

Step 3: Create a store

When you’re ready, start creating your store. Select “My Store” in the Wish merchant backend, and then click “Create Store”. According to the system’s guidance, fill in the information about the store, including store name, description, business category, etc. Make sure the information is both accurate, engaging and aligned with your business positioning.

Step 4: Submit application

After completing the store information, submit the store application. Wish will review your application to ensure it complies with relevant policy requirements. Please check all information carefully before submitting to prevent problems during the review process.

Step 5: Wait for review and approval

After submitting your store application, you need to wait patiently for Wish’s review results. The review process may take several business days. During this period, you can check the review progress by logging into the Wish merchant backend. Once approved, you can start selling items on Wish.

Handling related complaints

Although Wish allows sellers to open stores, if multiple account operations are detected, it may be regarded as a violation and punished. If a seller is mistakenly marked as associated without actually operating multiple accounts, he or she can appeal to the platform.

Points of appeal

  1. Explain the reason: First explain to the platform why there are two or more accounts.
  2. Plan for the future: Describe how to avoid similar situations in the future.
  3. Choose to keep: Clearly indicate which account you wish to keep and indicate your determination to correct it.

During the appeal process, sellers also need to provide relevant evidence (such as product, logistics and supplier information) to prove that different accounts are not operated by the same person or company.

To sum up, you need to follow a specific process to associate a Wish store, and if you encounter an incorrect association, you should take appropriate measures to appeal. By following the above guidance, sellers can not only successfully open a store on the Wish platform, but also effectively deal with possible problems.