Detailed explanation of Wish platform order fulfillment policy

To ensure customer satisfaction and efficient platform operations, the Wish platform has formulated a series of strict order fulfillment policies. This article will introduce in detail the specific requirements for order delivery operations and confirmation of fulfillment time limits on the Wish platform to help merchants better understand and comply with these rules.

Order shipping operations

One of the key tasks for merchants operating on Wish is to fulfill orders accurately and quickly to ensure timely receipt of sales payments. To this end, Wish has set the following policies:

1. Five-day delivery period: All orders must be shipped within 5 days. Shipping time refers to the time from when an order is generated to when the merchant marks it as “delivered”. If the order fails to be shipped within this period, it will be automatically refunded and the related products may be removed from the shelves.

2. Automatic refund rate: The automatic refund rate refers to the proportion of automatically refunded orders to the total number of orders. If a merchant’s automatic chargeback rate is too high, the account may be suspended. Merchants can view this ratio through the platform’s “Performance” → “Logistics Performance” → “Weekly Delivery Completion and Transportation”.

Confirm fulfillment time limit

In order to ensure that customers can track the progress of their orders in a timely manner, Wish has also formulated the following confirmation fulfillment time limit policy:

1. Five-day confirmed fulfillment period: All orders must be confirmed and fulfilled within 5 days. The confirmed fulfillment time limit refers to the time from the customer placing the order to the system confirming the logistics information.

2. Delayed fulfillment rate: Delayed fulfillment rate refers to the ratio of the number of orders that are delayed in fulfillment that week to the total number of orders with valid logistics information that week. If a merchant’s late fulfillment rate exceeds 20%, the store will face the risk of closure. Merchants can also view this data in the corresponding location on the platform.

Improvement strategies

Merchants can improve their order shipping and confirmation fulfillment timelines in several ways:

1. Optimize inventory management: Properly plan inventory according to demand to avoid out-of-stock or over-selling.

2. Strengthen communication with supply chain partners: Coordinate purchase, inventory and logistics arrangements with suppliers in advance to ensure timely fulfillment of orders.

3. Optimize logistics management: Choose reliable and efficient logistics service providers to provide fast and trackable logistics services.

4. Automated order processing: Use an order management system or automation tool to streamline the process.

5. Continuously monitor performance: Regularly check shipping performance and adjust strategies based on platform data.

In summary, it is important for merchants to comply with Wish’s order fulfillment policies. By optimizing operational processes and improving logistics capabilities, merchants can not only provide a superior customer experience but also increase sales opportunities. Merchants should pay close attention to their logistics performance and take necessary measures to improve fulfillment timeliness.