Comprehensive guide to Temu platform: from registration and login to compliant sales

1. Temu platform overview and registration process

For sellers who want to expand the cross-border e-commerce market, choosing the right platform is crucial. As an emerging e-commerce platform, Temu not only attracts the attention of many merchants, but also provides a detailed registration process to help first-time sellers settle in smoothly. First, sellers need to start the registration process by visiting the official website (https://www.temu.com/).

Detailed explanation of registration process

Step one: Register a Temu account

• Fill in your mobile phone number: Enter your mobile phone number on the registration page.
• Set login password: Choose a secure login password.
• Verify identity: Receive the verification code via SMS and fill in the corresponding fields.
• Submit registration request: After completing the above steps, click the Register button to submit your registration request.

Step 2: Complete merchant registration

After successfully registering and verifying the account, the seller needs to provide detailed information related to the business, including but not limited to business license, legal representative identity document, brand qualification documents, etc. These documents need to be uploaded to Temu Seller Center to complete the final step of the registration process.

Step 3: Submit the application and wait for approval

After uploading the necessary documents, the seller needs to continue to fill in the store details and submit the application. The review usually takes 3 working days. Regardless of whether the application is approved or not, the platform will notify you of the review results via SMS.

2. Login and product management

Once the store is approved, the seller can log in to the seller account backend and start managing goods. For novice sellers, it is very important to know how to log in and manage goods.

Login steps

• Visit the login page (https://kuajing.pinduoduo.com/main/).
• Enter your mobile phone number and use the received verification code and password to log in to your existing account.

Item list function

After logging in, find the “Product List” option in the left menu. Click to view, search and edit the created products. The product list page displays a wealth of product information, such as product pictures, names, categories, SKCID, product numbers, supply prices, etc.

3. Requirements for EU and UK authorized representatives

According to EU product safety regulations, all goods bearing the CE mark need to designate a compliance contact person located in the EU. Similarly, goods sold to the UK also need to have a corresponding local responsible person. In order to ensure that the product complies with the regulations of the country of sale, sellers should clearly display the responsible person’s information on the product packaging.

Reporting steps

• Log in to Temu Seller Center and enter the “Compliance Center”.
• Select “Agent Information Declaration” and click “Add Agent Information Declaration”.
• Fill in the relevant information and click “Confirm”. Note: The information filled in must be completely consistent with the label information on the actual product/packaging.

4. The importance of ensuring compliance with sales

Staying compliant not only avoids potential fines and sanctions, but also increases consumer trust in your products and brands. In addition, it is also crucial to comply with changes in market regulations and ensure sustainable business development.

By complying with EU UK Authorized Representative regulatory requirements, sellers can not only provide greater compliance and credibility for their products, but also maintain brand reputation and market share.

Conclusion

Temu is committed to providing sellers with a compliant sales environment and helping sellers achieve better business development. Whether it is the registration process or subsequent login, product management and compliance requirements, each step is a key step to ensure that goods are sold legally on the Temu platform. I hope this article can provide useful information and guidance for sellers who want to launch cross-border e-commerce business on the Temu platform.