Detailed explanation of TEMU platform: entry, operation and optimization strategies
As e-commerce is booming today, Temu has attracted the attention of many sellers and consumers with its unique model. In order to help sellers better understand the Temu platform, this article will provide detailed answers to questions related to entry, product selection, product code filling, overtime storage fees, etc.
1. Settlement and product selection
01 How to deal with system price cuts?
Question: If a product has gained a certain popularity on Temu and the system continues to push prices, how to determine the basis for the price? If you are already constrained by cost, are there any mitigation options?
Answer: The current price reduction is pushed by the system, not by waiters. The system is not very smart, the important thing is to follow the same style as the peers. You can decisively reject price reduction requests.
02 Settlement problem solving
Question: It has not passed the review. Domestic Pinduoduo has also applied for the cross-border version. Now entering the cross-border version from the domestic backend indicates that the account has been registered. What should I do?
Answer: It is best to change the subject and re-register, which will be faster. This subject needs to open the cross-border official website, enter the mobile phone number, and click Forgot Password.
03 triman labeling problem
Q: Is the Triman label directly affixed to the outer packaging, or does it need to be affixed to the product?
Answer: Directly according to the team and warehouse requirements, shoes and bags require [packaging logo] [triman logo textile]. Tieba, this is the demand of the French market.
04 The amount of cash that can be withdrawn is displayed as 0
Question: The maximum withdrawal amount is displayed as 0, what should I do?
Answer: Fill out the anti-money laundering form. Ask the docking person to connect.
05 The difference between service fees and storage fees
Q: What is the difference between charging service fees and warehousing service fees? I heard they both refer to freight charges?
Answer: Currently there are no storage fees, they are all shipping fees.
06 The impact of code breaking
Question: Suppose there are three specifications on a new connection. For one specification, the first order is not ready to be shipped, and there is no subsequent stocking. Will this connection have the impact of broken code?
Answer: It is best to delete this sku and consult the buyer to modify it.
07 Handling of being removed from shelves due to low ratings
Question: What should I do if my product has been removed from the market due to low ratings? Can it be republished?
Answer: You can re-publish, but pay attention to the quality dashboard in the background to see why the score is low, and then upgrade the next link.
08 triman standard system did not remind
Question: There is no reminder to post in the triman standard system, but can I just post more by myself?
Answer: Yes, Tieba, this is the demand of the French market.
09 Explanation of shipping requirements
Q: Ocean shipping requires that the length exceeds 60%, the girth exceeds 120, and the net weight exceeds 3kg. Is this the size of a single item or the size of a box?
Answer: Single product packaging size requirements, actual category person in charge.
10 How do I contact the buyer?
Q: How do I contact the buyer?
Answer: If their team has needs for the products released by the seller, they will naturally contact the seller.
11 Overseas warehouse opening hours
Q: When will the overseas warehouse open?
Answer: No notification.
12 Regional Trends
Q: Are there any regional trends when choosing Temu?
Answer: Sellers need to do their own research. North America and Europe are the main sales forces for women’s shoes. Other sellers need to research their product selections.
2. Fill in the product code
Regulations on filling in product codes
First of all, it is important to understand temu’s regulations on product coding. The product code is a key factor in uniquely identifying the product on the Temu platform, so certain formats and standards must be followed when filling it out.
Temu’s product coding specifications
The Temu platform requires sellers to use the internationally accepted GTIN (Global Trade Item Number) to fill in the product code. GTIN is a 13-digit digital code that ensures that goods can be uniquely identified and tracked around the world. Sellers can obtain legal GTIN numbers by registering a GS1 institution, which is a standard recognized by temu.
The importance of GTIN
The global versatility of GTIN codes means that goods can be accurately identified in various countries and regions, which is helpful for the global circulation and sales of goods.
Uniqueness and correctness of product codes
When filling in the product code, the seller must ensure that each product has a unique code. This not only helps the Temu platform accurately identify products, but also avoids product confusion and information errors.
Ensure the accuracy and reliability of product information
Correct product coding is directly related to the accuracy and reliability of product information. The product information provided by sellers on the Temu platform, including price, description, etc., is associated with the product code.
Check and update
With the increase in product types and changes in the market, sellers need to regularly check product codes to ensure that they still meet the requirements of the Temu platform.
What to do if you encounter a problem
If the seller encounters problems while filling in the product code, he or she can consult the customer service of the Temu platform at any time.
3. Overtime storage fees
Overtime storage fee
Overtime storage fees refer to the failure of the goods to leave the warehouse or pick up the goods in time within the storage period, resulting in the need to pay additional storage fees. According to the provisions of the “One-stop Warehousing Comprehensive Service Agreement”, if the seller’s products are stored in Temu’s warehouse for an overtime period, Temu will charge a daily overdue fee of 500 yuan.
First leg transportation cost
Head-haul shipping costs refer to the cost of transporting goods from an origin (such as a supplier or manufacturer) to a destination (such as a warehouse or distribution center). Different shipping method providers may have their own billing methods and fee standards.
4. Precautions for beginners
Product planning and market research
Before entering the temu platform, novice entrepreneurs must carefully conduct product planning and market research.
Pay attention to market trends and user feedback
Always pay attention to market trends and user feedback.
Establish a good interaction and communication mechanism
Entrepreneurs should start from consumer needs, position products as solutions that meet consumer needs, and continuously improve users’ purchasing experience and word-of-mouth evaluation through active interaction and feedback mechanisms.
Leverage temu’s advantages and features
Use the advantages and characteristics of temu to bring greater business opportunities and possibility of success to entrepreneurs.
Develop targeted marketing strategies and service positioning
Through precise positioning and powerful marketing strategies, entrepreneurs can better attract potential customers, increase product exposure, and increase sales opportunities.
5. Summary
Through the answers in this article, I hope to help sellers better understand the regulations and operating procedures of the Temu platform, so as to achieve greater success in the field of cross-border e-commerce.