Lazada seller registration guide: detailed explanation of process, requirements and required information

With the rapid development of e-commerce, Lazada, as one of the largest e-commerce platforms in Southeast Asia, has attracted the attention of many sellers. In order to help sellers register smoothly and start their e-commerce journey, this article will introduce in detail the requirements for Lazada seller account registration, the required information and the registration process.

1. Lazada seller account registration requirements

Age limit

Users must be at least 18 years old to ensure that platform activities comply with legal regulations and protect the rights of minors.

Geographical location

The seller account must be from a country or region where Lazada is open, and confirm whether the location is within the Lazada service range.

Account uniqueness

Each user can only have one Lazada seller account to prevent unfair competition.

Fees

Although registration is free, there may be subsequent product listing fees, promotion fees, etc.

Legal liability

All activities must comply with local laws and regulations. Violation of regulations may result in account ban or other legal consequences.

Privacy protection

Sellers need to provide true personal information and contact information.

2. Information required for Lazada seller account registration

Proof of identity

A scanned copy of a valid ID card or passport; corporate sellers need to provide a business license.

E-mail

Commonly used email addresses for receiving registration confirmations, order notifications, etc.

Mobile phone number

Mainly used to receive verification codes and complete registration.

Bank account information

Include bank name, account number, account opening bank, etc. to facilitate fund settlement.

Company information

Enterprise name registration requires company name, address, VAT tax number and other information.

Product information

Provide product details such as name, description, price, etc.

3. Registration process and precautions

Registration process

  1. Visit Lazada official website and enter the seller center.
  2. Submit basic information such as name, contact information, email address, etc.
  3. Fill in the business information, including company name, address, contact number, etc.
  4. Agree to Lazada’s seller agreement and policies.
  5. Complete the registration application and wait for review.

Notes

  • Make sure the information is complete and true to avoid repeated registration.
  • Complete onboarding training and testing, usually requiring a score above 50%.
  • If the registration is unsuccessful, there may be issues such as incomplete information or account conflicts.

4. Special requirements for Lazada Indonesia local site registration

For Indonesian sites, you also need to provide Chinese mobile phone number, ID card front and back information, hand-held ID card photo, passport front photo, store name, login password, local warehouse address (English), domestic bank card information and other merchant qualifications prove.

Conclusion

Through the above introduction, I hope to help sellers successfully complete Lazada registration and avoid unnecessary troubles in future business activities. Following these requirements and preparing the required information will make your Lazada journey smoother.