1. Exhibition development
Many manufacturers attract sellers who want to join by participating in exhibitions, such as the Hong Kong Global Sources Electronics Exhibition in China, which gathers the most domestic and foreign merchants and manufacturers every year. The latest resources sold on cross-border e-commerce platforms can be seen at the exhibition every year. There are many categories, and sellers can choose the products they are interested in and talk directly with manufacturers.
2. Best-selling list of Southeast Asian e-commerce platforms
Sellers can mine some product data based on the front-end page of each platform, which is very helpful for collecting information on product selection. Taking the Shopee Philippines site as an example, on the Shopee platform, sellers can arbitrarily choose one of “Popular”, “Latest”, and “Top Sales” to observe the best-selling products.
Select “Popular”: You can find the styles that are currently popular on the market, and you can refer to the traffic explosion.
Select “Latest”: You can find some latest products that are rising rapidly in ranking, and you can also find products with potential.
Select “Top Sales”: You can find the products with the highest sales volume, and you can refer to the data of peers to find out the main models of the store for a long time.
3. Use data analysis platforms
Currently, sellers engaged in cross-border e-commerce can use some tools to analyze data, observe product trends, and make some references for product selection in addition to using some data provided by e-commerce platforms. There are many data analysis tools, for example, Google Global Market Finder and Google Trends are very good.