Product selection method based on the source of goods
China is a manufacturing powerhouse. With a long history of accumulation, it has formed a large number of industrial clusters with diverse types. For example, the concentrated sources of the wig industry in Xuchang, Henan and Qingdao, Shandong, the concentrated sources of the clothing industry in Humen, Guangdong, and the concentrated sources of the toy industry in Chenghai, Guangdong, are all called the industrial belts of the industry. This section integrates Internet data and sorts out the distribution of industrial belts in some provinces in China, so that cross-border e-commerce sellers can find their own sources of goods. Of course, in the early stage of operation, sellers can directly select products on 1688 Wholesale Online, and then look for long-term and stable suppliers after the order volume stabilizes.
Product selection method based on following big sellers
No matter which category, there will be some dazzling star sellers. As a small seller, you should always pay attention to these sellers, summarize their product selection ideas and operation methods, and then apply them to your own operation work as much as possible. Compared with small and medium-sized sellers, big sellers in the industry will do more dimensional market research in product selection. In addition to the analysis based on the platform, they will even use external data to make predictions about the market and products before deciding whether to launch this product. Small sellers should frequently browse the products of big sellers in the industry, observe the status of their new products on the shelves, conduct market research on new products, find the basis for their new products, understand their product selection ideas, master the product selection methods and use them for their own benefit. Although big sellers may have more advantages in product quality and service, the biggest feature of small sellers is flexibility and the ability to follow up quickly. Once they find a product that they are capable of operating in the store of a big seller, they only need to follow up quickly, and they will have a ticket to “dance on the same stage” with the big seller.
However, this is not a practice that can be used as a reference in the long term. After we have mastered the rules, we should develop new products on our own, so that we can achieve product differentiation and establish the unique tonality of our own brand.