The certification conditions for Tmall Global Service Providers may be fine-tuned according to platform regulations and policies. Some common certification conditions include that merchants need to provide detailed store information, ensure that product quality meets requirements, and have good user reviews and after-sales service. So, what are the certification conditions for Tmall Global Service Providers?
1. Certification standards
(If a merchant meets any of the following two specifications, please contact the Tmall Global Service Provider team immediately and conduct a quick certification):
(1) The store opening entity and the actual operating company are not the same company. The actual operating company must complete the service provider certification immediately.
(2) The operating entity operates one or more stores on Tmall or Tmall Global. When contracting to operate a new store, it should complete the service provider certification.
2. Authentication process
Join the service provider (real-name verification) – Tmall operation service provider (new) authentication – pay 10w guarantee – publish service – report service association (report all store associations) – Tmall international operation service provider authentication – report service association (if contracting a new store, it should be reported in time)
3. Join the service provider
1) Register for a Taobao enterprise account (existing Taobao enterprise account can be bypassed):
Click: Switch to company account registration, follow the prompts to complete the registration, this account is the service provider account
2) Enter the service provider’s backend, log in to the service provider account, and associate the service provider’s company Alipay account. (The relevant personal Alipay account is invalid. If you don’t have a company Alipay account, you need to register on the Alipay page)
Note: Please do not use an existing Tmall store account to join the service provider
3) Real-name authentication
① In order to better maintain the platform transaction order and more effectively protect the legitimate rights of merchants and service providers, the consumer market has launched the actual authentication of platform operation service providers.
New service providers: When registering, you must complete the real-name authentication according to the system prompts.
Real-name authentication operation for service providers who have already entered the consumer market:
②Under real-name authentication, click “Authentication Now”, follow the prompts to use mobile Taobao or mobile Qianniu, log in to the service provider account (main account) and scan the QR code for review.
Special attention:
1) If the service provider account is bound to Alipay for ordinary users, you need to scan the code for verification; if the service provider account is bound to Alipay for corporate customers, please ask the legal person to scan the code for verification (legal person of the relevant Alipay company)
2) It is best to use the Taobao APP as the scanning software, and the login account must be the service provider account, do not log in to a personal account or other company account
3) Certification passed
This article will introduce the certification conditions, processes and precautions for Tmall International service providers, help merchants understand how to quickly complete the certification, and provide detailed step-by-step instructions and key words to help merchants successfully become Tmall International service providers.