A good review of a product can affect sales to a certain extent, and a negative review can also affect the final market trend of the product to a large extent, which may lower the overall ranking of the store. Therefore, when buyers choose to register and open a store on the eBay platform, they need to understand the buyer’s evaluation and recognition of the product in real time, and then adjust the marketing plan. Specifically, how do cross-border sellers read product evaluations on eBay? What are the specific operating procedures?

Generally speaking, there is a clear difference in experience between offline physical store shopping and online shopping. Online shopping is favored by many buyers for its convenience and speed, while offline physical store shopping The ultimate experience of “what you see is what you get” during the process also attracts many consumers.

In order to allow buyers to fully understand the usage characteristics, material advantages and functions of store products, cross-border e-commerce sellers do their best to continuously refine and explore product selling points, applicable scenarios and other characteristics. For cross-border buyers, in addition to the introduction on the product details page, the reviews given by purchased customers, whether positive or negative, are a good reference. Buyers can use the reviews given by buyers to optimize and improve products in a timely manner, adjust store operation strategies, etc.

Specifically, how does the eBay platform look at product reviews? If you want to view the evaluation of related products, the seller can log in to the store backend management system, click “Seller Center””Feedback”” to enter the “”Credit Evaluation Page””