When opening a cross-border store on the eBay platform, you can only get enough traffic and orders by doing a good job of promotion and promotion. eBay has a lot of promotional activities. If you want to get better results, you need to set up carefully. So in cross-border How to list promotional products on the eBay platform? What are the tips when setting up promotions?
For many cross-border sellers, after decorating their stores and carefully selecting products, they will always worry about how to attract buyers to the store and how to post promotional products on the eBay platform. Many times, sellers have tried their best to improve product selling points and create detailed introduction pages, but they have been unable to wait for customers, and the transaction volume is even more worrying. So how to increase the exposure of the store? Many sellers will gain traffic and increase store sales by publishing promotional products.
For cross-border sellers, the eBay platform has a very powerful set of tools. By subscribing to eBay store activities, the seller store can customize the store product display window and receive up to 10,000 free fixed-price items. At the same time, you can also select some promotional products from the store that can increase store sales, or promotional products that can attract buyers and develop them into loyal customers, and create effective advertising placements in prominent locations on eBay to attract traffic to the store.
During the specific operation, sellers need to first select products that can be promoted and listed. Generally, they can choose products with a large inventory for listing. After determining the promotional products, the seller also needs to set a certain proportion of advertising rate, that is, the “advertising cost” that the seller is willing to pay for preferential promotions. It is generally deducted according to a fixed proportion based on the transaction price of the product, usually ranging from 1% to 20%. wait. After confirmation, you can complete the corresponding promotional product settings.
In order to ensure the advertising performance of promotional products, sellers can use the background monitoring data to understand the performance of the store’s promotional products in real time, as well as buyers’ demand and attention for the products, etc., so as to prepare relevant promotional advertisements for subsequent publication. Provide some references.
Many times, for cross-border sellers, there are many marketing techniques such as publishing promotional products and setting preferential promotion policies through the eBay platform. The eBay platform will also carefully prepare various preferential displays, promotions, and advertisements for sellers. Marketing and other programs. At this time, merchants must maintain a learning mentality when using promotion setting skills. Only by constantly learning and summarizing experience, and promptly mastering the solutions to related problems such as how to publish promotional products on the eBay platform, can the level of store operation be improved. Strengthen promotion technology and capabilities.