As a cross-border e-commerce shopping app, the wish platform recommends products to buyers through personalized push. There are many important factors that affect product push. Many novice sellers do not know much about the rules of the platform. Today we will talk about what the wish platform requires sellers to know?
The wish platform has the following specific instructions for sellers:
1. Sellers must strictly control the price and shipping cost of promotional products. They must not be higher than the usual price of the product, and they may increase the price of the product at will. freight.
2. After the products are put on the shelves, although multiple products can be promoted at the same time, the inventory quantity cannot be modified at will.
3. If it is a promotional product on the wish platform, the seller must abide by the rules of the platform, and the seller cannot stop the sale of promotional products, otherwise he will face severe penalties from the wish platform.
4. Sellers must be careful when selecting products. They must choose products that are in demand in the market. They must consider what kind of products buyers want, what the effects of product display will be, and whether there is excitement for customers to spend. Let customers be prepared to spend, which will make it easier to induce customers to place orders.
5. Do your best to evaluate the integrity of the store. Wish sellers must understand several important indicators for store inspection: counterfeit rate, effective tracking rate, late delivery rate, 30-day average score, and refund rate from 63 days to 93 days. Foreign countries attach great importance to honest management, and the Wish platform is no exception. Therefore, we must make good products, master logistics, provide better services, and try to ensure that the average score of the store is above 4 points.
6. Choose logistics methods reasonably, know how to integrate logistics channels, and improve logistics efficiency. Sellers can choose the corresponding dedicated logistics line based on the region where the target customer group is located, product profits, regional delivery time, product features, etc.
7. Sellers must have a clear plan for the products on the shelves, and the products on the shelves must not be too complicated. Especially for novice sellers, you can pay more attention to and understand the product categories, and then keep up with market trends and launch some new products to cater to the market.
The above are the precautions for sellers on the wish platform. For sellers on the wish platform, if they want to run their own stores well, they must first abide by the rules of the platform and avoid illegal operations, otherwise they will be punished by the platform. There is also the need to pay attention to intellectual property rights. Foreign users and those who attach great importance to intellectual property rights should not engage in infringement. If you want to know more relevant knowledge, you can pay attention to Lianlian Cross-border Payment.