Wish sellers always have trouble registering store names? Any precision? In fact, many Wish sellers tend to ignore the naming rules when naming their stores. Registering a store on the Wish platform also requires certain rules. The following is an interpretation of the rules for registering a Wish store name.
(1) Simplicity.
Why do some Wish sellers always fail to pass the test when registering store names? Because they often ignore: It is best to keep the store name short, because this kind of name is easy to remember and can easily attract consumers. When consumers click on the Wish store homepage, they will find that they can remember it quickly. Specifically, you can do this: ① Try to use different words to combine, preferably with rhyme, so as to better pronunciation memory. ② Try using some new words or combining old words. Just like Tmall, Google, and JD.com, form some new names. ③ Try to use some unique words, which can make the name of the seller’s store more special and differentiate it from other stores.
(2) Unique. When wish sellers choose a name for their store, they should first look at the results of market research. It is better to directly find out what names your competitors are using, and then avoid these traditional and old-fashioned methods and use a more novel way to name your wish online store. The name for your wish online store should at least meet the following points: it can directly reflect the market positioning; it should not be too similar to the name of your competitors. If your opponent has already used names such as “electrical appliances” or “electronics”, sellers should try to avoid these words.
(3) Legality.
If you don’t want to be sued by others for name infringement, wish sellers must ensure that all business names are legal and compliant. It is best to check in advance on the U.S. Patent and Trademark website to see if anyone has used it.
In short, what if a wish seller always fails to pass the test when registering a store name? Maybe the wish seller ignored some of the naming rules. When formulating a wish store name, you should pay attention to “simplicity”, “uniqueness” and “legitimacy”. And try to distance yourself from your competitors’ store names as much as possible.