As more and more cross-border e-commerce sellers get involved in overseas versions of Tiktok, many basic questions arise: What is the commission rate for Tiktok experts? You know, both Douyin and TikTok charge transaction commissions.
1. Tiktok charges commissions from cross-border e-commerce users.
In some markets, Tiktok officially does not charge any commission for the time being. For example, the Thai market is exempt from cross-border transaction commissions and handling fees; while countries such as Vietnam and Malaysia do not need to pay cross-border e-commerce commissions. This policy is derived from the check-in preferential policy of the local Tiktok market.
2. How do Tiktok experts charge fees?
On the Tiktok platform, the artist’s commission will be deducted in several ways.
(1) Advertising and commercial endorsement fees, this is the way most Tiktok experts monetize their fees. Whether they are KOLs or celebrities, as long as they are influential users, they can get more attention through the creation of content and long-term operation of accounts, and then use the attention to collect commissions and advertising fees. Under normal circumstances, if experts shoot a product video, they can get at least a few hundred dollars in remuneration. Moreover, in overseas markets, many MCN organizations have begun to engage in this kind of commercial commission business.
(2) Commission will be drawn through product links. This method is also relatively common. Especially in China, even accounts with only 1,000 fans can receive advertisements. As long as the shopping cart is linked to the account, Tiktok users can earn commissions by placing orders. This model will soon become popular on Tiktok.
(3) Making profits through independent websites is a very common way. Many cross-border e-commerce experts and merchants have started making money through independent websites, which has a lower cost.
In short, the above is the relevant matters about Tiktok master’s fees. What sellers need to keep in mind is that in some areas, expert commissions and transaction commissions are not required, such as Thailand, Malaysia, Vietnam and other markets; the channels through which Tiktok experts charge include: advertising endorsement fees and product link commissions; Independent sites earn profits, etc.