If you want to run a good store, products are very important. If you want to have relatively high traffic and get more profits, you must pay more attention to products. Some novice merchants will definitely be envious when they see that other merchants’ popular products have attracted a lot of traffic and the stores have gained a lot of profits. If AliExpress products are divided into traffic-draining products and popular products, how should they be distributed to achieve the best results?
The first is AliExpress’s hot-selling products. In short, hot-selling products are products that sell very well and have high traffic and order volume. However, this kind of product does not make the merchant profit. main source. Speaking of this, some people may have questions, why are the order quantities and traffic of the products very high but not very high profits?
In fact, under normal circumstances, the price of products with high traffic and many orders will be relatively low, so the profits will not be too high. For this type of products, it is recommended that merchants can sell them in stores 1-2 items are available on the shelves. To create popular products on AliExpress, you can reduce profits as much as possible in the early stage and make sufficient preparations that will not make a profit. This will help merchants better create popular products.
Then there are the products that attract traffic on AliExpress. The traffic-draining products can bring a lot of traffic to the store. AliExpress’s traffic-draining products are the same as the popular products. The price cannot be set too high. Similarly, the traffic-draining products will not have too high profits. Merchants can put five items on the store shelves. In this case, there will not be high requirements on the merchant’s cost investment.
The discount space for products that attract traffic can be controlled at about 30%-50%. This price allows merchants to participate in platform activities without being restricted by the discount space, and will attract traffic and popular products on AliExpress. Combining the products will produce a very good effect.
If merchants want to run an AliExpress store well, they must pay attention to the selection of products. Calculate the cost, price and profit margin of the products in advance so that they can run the store better in the future. However, product selection is only It is a small part of the store operation process. In addition, the logistics selection and after-sales of goods should be paid attention to. If you want to run a good store, there are many things worth learning for merchants.