Due to the particularity of wireless access, the information displayed to buyers on wireless products and PC products will be different, and of course each has its own focus. The product details page on the PC side can display products in different forms and make related recommendations to the maximum extent, while the wireless side is limited by the screen size and the short single access time of wireless users. The content of the product details page is intuitive, concise, and useful. The focus is particularly important.
Currently, the wireless terminal and PC terminal share the same product details page. Let’s take the Android App as an example to look specifically at the information displayed on the product details page on the wireless end, and how sellers can effectively optimize through the characteristics of wireless end product display to obtain a higher conversion rate.
The Android App wireless product details page is divided into three sections, namely Feedback, Overview and Description.
Through a survey of buyers on the wireless side, we found that what buyers care about most on the product details page on the wireless side is the main image of the product, and other buyers’ evaluations and descriptions.
The functional design of the wireless terminal allows buyers to freely switch between these three blocks by sliding left and right. For the same wireless product, the exposure weight of the product Feedback and Description content is increased, providing wireless Provide end buyers with a better reference to make decisions on their purchasing behavior. Hope the above content is helpful to you.