Many sellers must be very clear about the importance of product selection for an Amazon store, and in the process of product selection, everyone also needs to pay attention to a lot of data, because only in this way can they make the final choice. to better products. In this regard, let’s take a look at what data needs to be analyzed to select products on Amazon?
The first is the analysis of price data. You must know that this is the most critical data that needs to be analyzed when selecting products on Amazon. Sellers must know how to analyze products with appropriate unit prices for sale. For those products with unit prices It is best not to choose products that are too low-priced, because they generally do not have enough profit margins, so if problems such as logistics and advertising are involved later, there will be greater limitations.
Secondly, the analysis of the search popularity of its products, this data can intuitively see the current consumer demand trends, and with relevant data, sellers can make relevant comparisons and quickly understand Is the current supply of this product greater than the demand, or is the demand greater than the supply?
The third one is the analysis of product shelf time. In this aspect of analysis, everyone needs to be careful not to analyze and compare products that have been on shelf for too long, because they have already occupied a certain market. Therefore, it cannot be used as a reference data. You still need to collect more recent data for your own reference.
The last is the analysis of data related to brand distribution. This dimension mainly analyzes how many brands are already doing it in a category and what proportion of the market share they occupy. It is the same as the analysis of the number of sellers. , if the entire category is almost occupied by major brands, there is no need for everyone to choose this product and put it on the shelves in their own stores.
As for the data that needs to be analyzed for Amazon product selection, in addition to the points introduced above, there are actually many more. You can also explore and discover more in the actual data analysis process later, and here we are. On the one hand, it also needs to be paid attention to. After all, only in this way can you choose the right products, so that you can have a certain guarantee in sales volume in the later store operation process.