As an e-commerce company, products are the most important factor, and product sales will also vary depending on region and marketing plan. Knowing which products are best-selling for Malaysian e-commerce companies will help prepare inventory and formulate effective strategies. Promotional programs.
Malaysia has many public holidays and religious festivals, and e-commerce companies will also take advantage of the festivals to launch some sales activities to increase sales. There are also seasonal factors in e-commerce sales. Through data As a reminder, the most popular e-commerce products in these activities are as follows:
1. Travel products.
Malaysians like to travel, and spend a large proportion of their income on travel every year. They also prefer short-term vacations, so they purchase a lot of travel-related products. It can be purchased at home, and it has become one of the important categories for Malaysians to purchase online.
2. Consumer electronic goods.
In today’s era of popular electronic products, electronic products have become an indispensable purchase category for people’s daily lives, mainly including mobile phones and accessories, home office electronic products, laptops, game consoles, mobile power supplies and USB products etc. It is also one of the most popular product categories in Malaysian e-commerce.
3. Beauty products and fashion products.
Women in Southeast Asia are the main purchasers of households. The proportion far exceeds that of men. They are also more willing to spend more time shopping online. For every lady who loves beauty, beauty products are essential. Daily necessities, fashion clothing, apparel, etc. are also best-sellers. This category is the best-selling and best-performing product category for Malaysian e-commerce.
4. Food.
Food is the most important thing for people. When food goes online, it can not only meet the daily needs of families, but also provide convenience to restaurants. Delivery services and online food distribution have also stimulated online orders.
5. Personal care.
Personal care products, hygiene products, body care, sundries.
6. Household appliances.
Small household appliances and daily electrical appliances are also the best-selling categories of Malaysian e-commerce companies
7. Maternity and baby products.
Children account for 20% of the Malaysian population, so maternal and infant products are also a huge best-selling e-commerce product category. Baby products, diapers, etc. are also popular online products.
To sum up, the best-selling products of Malaysian e-commerce include food, clothing, housing and transportation, which are closely related to people’s daily life. At the same time, they are also influential factors in Malaysian festivals. Sufficient products are prepared for online purchase. The best-selling products of Malaysian e-commerce are complete in variety, covering a wide range and reaching a wide audience, which can create high sales performance for e-commerce.