When many cross-border e-commerce sellers set their sights on the emerging market – Tiktok, there are some operational skills that need to be learned. Since establishing a Tiktok account is not that simple, this article will Focusing on the experience of excellent sellers, it mainly talks about the “Tiktok Getting Started Tutorial”, hoping to be helpful to all novice Tiktok sellers.

(1) Tiktok Getting Started Tutorial: Network Hotspot Perception. One is your Internet sense. Internet sense allows cross-border e-commerce sellers to increase their sensitivity and quickly know what type of content the public likes to watch. On these basis, cross-border e-commerce sellers should extract the required materials by combining various hot spots and similar materials, and use them in the video content released by their own stores as much as possible.

Through this online sense, Chinese cross-border e-commerce sellers can combine their own characteristics and advantages, as well as local cultural customs and language characteristics, to create content that meets the interests and popular tastes of the target audience. Marketing, this will get more attention.

(2) Tiktok starting tutorial: Accuracy and labeling of account positioning.

Be sure to specify accurate positioning and accurate labels for the store, because there are many overlapping account types in the Tiktok accounts of cross-border e-commerce sellers. Therefore, in order for the account to stand out quickly, cross-border e-commerce sellers must find a suitable account IP positioning, and then try their best to label the account with an exclusive label as much as possible. This will pave the way for future account maintenance work. Effective, and sellers can carry out targeted account interactions, so users will feel: This account is interesting, maybe they can pay attention. In this way, with the help of labels, Chinese cross-border e-commerce sellers can also attract traffic to Tiktok accounts.

In short, the above are two points to share about the “Tiktok Getting Started Tutorial”. It is a good thing for Chinese cross-border e-commerce sellers to pay attention to the Tiktok platform, but when operating a Tiktok account, there are two skills that need to be kept in mind: first, to cultivate the operator’s overseas network sense, and secondly to cultivate the account precise positioning and rapid labeling.